Sibling Group Holdings is
well aware that not only is English an official language in Hong Kong, its
status is such that the ability to demonstrate proficiencies in speaking it
among college-bound students has become a requirement on many levels. In conjunction
with the company’s newly acquired subsidiary, Urban Planet Mobile (UPM), the
partnership is penetrating the Hong Kong market comprised of secondary schools
with English writing aid, Writing Planet™.
Students attending Lok Sin
Tong Schools for the Hong Kong Diploma of Secondary Education (HKDSE) will have
access to Writing Planet in their pursuit of passing grades on their final
exam. The test at hand is taken by senior level students seeking access to
college throughout the Special Administrative Region of China. The partnership,
which was entered into between UPM and Integrative Counseling Services Limited,
could provide access to a host of schools with enrollment totals exceeding
9,000 students.
Peppina Tse, Vice
President of Integrated Counselling Services, commented, “There is a growing
emphasis in the HKSDE on English language proficiency, and in particular
competencies-based skills such as reading and writing.” In a report from the
University of North Carolina, writing is an extension of listening and
speaking, and, therefore, students must have established confidence in their
language abilities before written output can be effectively improved.
Sibling Group sees their
web-based writing practice tool as a valuable asset within international learning
markets as a whole. “It has been proven that more writing practice with
immediate feedback using programs such as Writing Planet can lead to improved
scores,” added Tse.
A World Bank report has
noted that that enrollment in secondary schools throughout Hong Kong is
trending upwards towards 90 percent of qualifying students. With more than
1,100 schools throughout the city, the demand for English educational solutions
such as Writing Planet is unmistakable.
To learn more about the
company, visit www.siblinggroup.com
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