Through a recently
announced expanded licensing agreement with Collabria LLC, Cleartronic, Inc.
(OTCQB: CLRI) has established the primary conduit for its future marketing and
sales operations involving the ReadyOp™ interoperability platform. The new arrangement
provides Cleartronic with the opportunity to increase focus on sales and
marketing efforts through its wholly-owned subsidiary, ReadyOp Communications,
Inc., while continued development of the platform’s operational capabilities
are completed through a separate entity. Though specifics have yet to be
released, reports indicated that the deal calls for the issuance of Cleartronic
stock in exchange for a master distribution agreement for the ReadyOp™
platform.
“The ReadyOp platform is
now proven in daily operational use by many agencies at all levels of
government and internationally,” stated Marc Moore, CEO of Collabria LLC and a
newly appointed Director at Cleartronic. “We will now be expanding our
marketing efforts in existing markets and expanding into new territories.”
The updated licensing
agreement follows the two companies’ original agreement, which was announced in
August 2014. In combination with the company’s VoiceInterop unified
communications solutions, Cleartronic now fully controls the distribution of
two of the most powerful options for helping budget-constrained local
governments improve interoperability between diverse communication protocols.
According to the Oklahoma
Office of Homeland Security, a number of high-profile public safety events
could have been managed much more efficiently if seamless interoperable
communications, such as those provided by the ReadyOp™ platform, were possible.
In the aftermath of the 1995 Oklahoma City bombing, for example, critical
information was passed between first responders via couriers on golf carts due
to a lack of effective interoperable communication options.
Whether in times of peril
or simply to increase the effectiveness of daily operations, agencies
throughout the country are continuing to recognizing the need for improved
communication protocols. Cleartronic, through its recently announced licensing
agreement for ReadyOp™, is in a strong position to capitalize on the market’s
continued growth in the coming years.
For more information,
visit www.cleartronic.com
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