Today before the opening bell, Mobile
Lads Corp. reported that it has begun operating Simbadeals.com – a world-class
shopping network featuring more than four hundred blue chip retailers and 30
million products.
Mobile Lads via the Simbadeals
platform has partnered to date with the following retailers; Walmart (NYSE –
WMT), Sears Canada Inc., Home Depot (NYSE – HD), Lowe’s Inc. (NYSE – LOW),
Macy’s Inc. (NYSE – M), Starbucks Corp. (NASDAQ – SBUX), Ticketmaster, Hudson’s
Bay Co., Newegg, Gap, Chapters Indigo, The Body Shop, Superdry, French
Connection, Villeroy & Boch, FragranceX, Royal Design, Swarovski, Canon,
Florsheim, Nunn & Bush, Bogs Footwear, Buytopia, Kobo Books, TeamBuy, The
Source, Banana Republic, Club Monaco, Roots, and others.
Additionally, the site has secured
media partnerships with the Tribune, Globe & Mail, Metro Newspapers Canada,
Now Magazine, MTS Allstream, and many other media partners.
Mobile Lads will utilize various
methods to drive traffic to its Simbadeals.com website with the aim of
converting traffic into sales. The company currently receives 4–15% on sales of
merchandise made through the website.
How SimbaDeals.com Works
Mobile Lads has signed an option to
acquire the exclusive North American rights to Monetizer101. The
ground-breaking platform, which has already proven itself in Europe and just
recently entered North America, brings together media owners, retailers, and
consumers into an online shopping platform. Media owners will be paid for
driving traffic to the retailers via Simbadeals.com and retailers receive new
revenue streams and increased page reviews on their websites. Consumers win
because they get access to a wide variety of brand name products at heavily
discounted prices.
The business model has been improved
for the North American market to incorporate a fully win/win structure where
retailers sign up for no cost and only pay for commissions paid on sales
generated by customer traffic.
Retailers are responsible for all
payments, shipping, returns and fulfillment. Retailers can promote all of their
online products as well as discounted inventory that they have been unable to
sell via their normal channels.
The New Joint Venture
In exchange for a cash and share
transaction to be paid to Domark, Mobile Lads will acquire and take full
operational control and funding of the online shopping solution. Domark will
retain a 25% ownership. This is a great win/win solution for both companies, as
Mobile Lads already has a strong presence and a world-class team in the
Internet arena. Mobile Lads not only has the experience, but a portfolio of
Internet products which together complement both companies.
Mobile Lads CEO Michael Paul
commented, “This is an exciting joint venture where we will be able to take
existing websites to the next level, leveraging all the great work that has
been established by Domark. We now have the financial requirements and
technical expertise to maximize this asset. The technology also fits very well
with our Coubox platform.”
For more information on Mobile Lads,
visit www.mobilelads.com
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