Boreal Water Collection,
an established water bottler of premium private-labeled bottled water products
tailored for each client’s particular need, has a Chief Executive Officer who
understands the power of ‘the glass is half full’ way of thinking. In fact, if
you were to ask her to cite her company’s noteworthy achievements during 2014,
one just might conclude that the glass is actually more than half full – maybe
even close to being filled to the top.
The CEO of note is none
other than Ms. Francine Lavoie, who took a moment recently to remind the
company’s shareholders in a letter that 2014 was filled with respectable
achievements – all of which contribute to keeping the company on track toward
boosting the value of their investments.
In the letter, Ms. Lavoie
opens with a reminder that Boreal Water’s mission is to provide high-end
private labeled bottled water and last year they were very successful at
gaining multiple prestigious and high-end accounts and she expects to continue
to increase sales and earnings for years to come.
In 2014 BRWC’s baby water
product line successfully entered the Chinese market and is now in many
high-end retail outlets and online retailers. The company’s baby water is
recognized in China as being pure, sodium free, BPA free, and bromate free with
low mineral content and a balanced PH. As a result, Boreal now has on staff a
full-time representative in Shanghai by the name of Miss Zhao. In 2015 her
plans are to expand the company’s presence in China and aggressively continue
to focus on sales.
During the last quarter of
2014, BRWC has been able to increase sales by 23% as compared to last year’s
fourth quarter while increasing gross margin 15%. This accomplishment was a
result of positioning Boreal for consistent, profitable, long-term growth. Ms.
Lavoie made a point to say that focusing on fundamentals and building a stable
business will drive revenues and earnings upward going forward.
Ms. Lavoie goes on to say
that her primary responsibility is to deliver shareholder value and to ensure
the ongoing growth and success of the Company. She feels executives, managers
and employees alike are excited about the numerous opportunities at hand that
they are currently and will be pursuing this year and in the future.
Boreal Water Collection is
a personalized bottled water corporation specializing in providing premium
custom bottled water for your company and customers. Whether it is for
publicity, promotion, marketing, internal use or a specific event, Boreal
offers fully integrated turnkey service, with prize-winning Boreal private
label water, made-to-order labeling, and distinctive water containers.
For more information on
the company, visit www.borealwater.com
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