WRIT
Media Group today reported it will continue to work with Digney & Company
for its public relations initiatives. As WRIT Media’s PR agency of record,
Digney will handle the various media and PR duties related to WRIT Media
Group’s launch of its mobile gaming brands, Amiga Games and Retro Infinity.
These initiatives will be spearheaded in conjunction with WRIT Media’s recently
announced sponsorship with NASCAR racing events, the Rick Ware Racing/Retro
Infinity “Drive to Championship Weekend.”
Digney’s
responsibilities will consist of management of print and local media relations,
influencer engagement, and public relations events centered around the mobile
gaming brands’ launch. Amiga Games and Retro Infinity are slated to introduce
multiple classic video game titles later this year. The gaming titles will be
downloadable on desktop, TV set-top, smart-phone, and other modern mobile
devices.
“We
are very pleased to have the support of Digney & Company as we launch our
Amiga Games and Retro Infinity products into the market,” stated Eric Mitchell,
WRIT Media CEO. “With heavy experience in special events, celebrity
endorsements and media launches, Digney is the ideal partner to help generate
excitement for our brands and products.”
“”WRIT
Media has a great concept that fits right in with what’s happening now in
Hollywood’s digital content landscape, which is where we operate from,” says
Digney & Co. president, Jerry Digney, a 30 year veteran of the
entertainment/sports PR industry.
For
more information, visit: www.writmediagroup.com
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