Friday, July 11, 2014

NutraNomics, Inc. (NNRX) Gaining Foothold in Burgeoning Nutritional Supplements Market

Founded in 1995, NutraNomics focuses on empowering health-minded consumers with its diverse product line of high-quality, whole-food based vitamins and nutritional supplements. NutraNomics offers many health-related products including but not limited to, joint health, digestive enzymes, whole-food multivitamins, antioxidants, prebiotics and probiotics, immune support, hormone balance, stress/sleep, detox/cleanse, and vitamin C.

Far from just a health products manufacturer, NutraNomics also has an educational arm, Health Education Corporation, through which it promotes the merits of healthy, active living and what it can do for human health and longevity. On the manufacturer side, NutraNomics is responsible for the research and development of its health product line, as well as for production of formulas for hundreds of other companies.

Consumer interest in healthy living has been on the rise. In terms of market statistics, one facet of this can be observed in the fast-growing nutritional supplements industry. According to the Nutritional Business Journal, the nutritional supplements market is projected to balloon to $60 billion by 2021. The NBJ also reports sales of nutritional supplements reached $32 billion in 2012. As consumer interest in healthy living has been climbing, NutraNomics has been benefiting from the growing demand. The company recently reported a 27-percent increase in wholesale and retail sales through its first to third quarters as a public entity. One way in which NutraNomics has stood out from others is in its products composition.

According to NutraNomics, many health products on the market today do not deliver the nutritional value that consumers need. Take multi-vitamins for instance. Around 95 percent of these products are isolated and/or synthetic, making them unnatural products or making them lack key nutritional components. The human body does not fully absorb them as a result.

NutraNomics’ supplements, on the other hand, are blended with whole-food and whole-plant based products, giving them high bioavailability. The body recognizes these products and then absorbs them fully. As a result, the products confer renewed vitality and energy. NutraNomics’ products are also free of the most common, manmade additives, such as genetically modified organisms or gluten. Therefore, they offer appeal to health-minded consumers who desire all-natural, safe health products for enhanced living.

Aside from availability in chain stores and health product shops, NutraNomics offers its products through multiple online channels as well. In recent headlines, the company announced its products are available on the online retail giant, Amazon.com, as well as the respected source RevNutrition.com, an online retailer of 3,000+ product offerings and 170+ major brands. NutraNomics also has an established sales presence in 8 countries across the globe.

For more information about NutraNomics, visit: www.nutranomics.com

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