Big Tree Group, Inc. (BIGG) Targets Emerging Economies for Future Growth

The Big Tree Group is focused on expansion, expansion, expansion. From one end of the globe to the other, this “one stop shop” for the sourcing and distribution of toys and associated products is laying the groundwork for global growth. Since its inception a decade ago, Big Tree has focused on expanding its presence worldwide by:

-           intensifying its distribution efforts;

-           instituting rigorous quality control tests; and

-           initiating aggressive value pricing.

The company’s efforts are working; it has substantially grown its customer base over the past ten years. It is now strengthening its presence in regions like the European Union and North America. It is also targeting future growth from emerging economies with expectations of strong economic growth. The toy markets in regions like Southeast Asia (especially Thailand) and South America (e.g. Costa Rica) are expected to grow at very healthy paces for the foreseeable future as more consumers increase their discretionary spending.

Thailand

Last December, Big Tree announced plans to open a toy sales and distribution center in Bangkok in order to expand its sales presence in the rapidly growing Southeast Asia market. The company entered into an agreement to lease an estimated 4,000 square meters of showroom space and use it as a hub for the expansion of its toy distribution business in this corner of the world, which currently represents the third largest regional market for global toy sales after North America and the European Union and is expected to become the largest market over the next decade.

Costa Rica

Months later, in June 2014, Big Tree also announced that it had received purchase orders with an estimated value of $400,000 from the operator of several retail stores in Costa Rica. The purchase orders are for play sets, dolls, electronic learning games, instruments and other toys. Big Tree views these orders as additional proof that the company is moving in the right direction with its assertive value pricing and global expansion efforts.

For more information, visit www.bigtreegroup.net

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