Pure Hospitality Solutions, providing marketing and branding
solutions to hotel operators and condominium owners, has launched a non-toxic
funding campaign to raise additional capital for the company’s Central
American-Caribbean online travel hub, Oveedia. Oveedia is the company’s unique
travel website and booking engine, designed to assist the travel and tourism
industry in the Internet-based support of reservations. It provides online help
for consumers booking flights, hotels, holiday packages, insurance, and other
services. The company has initiated the following:
• Courting of
long-term investments (2-3 year horizon)
• Launching
of multiple crowd-funding campaign initiatives ($1 million plus in 2015)
According to Pure Hospitality Solutions President, Melvin
Pereira: “I have quickly come to find there are little to no friendly public
finance vehicles available, to adequately fund the company’s development,
without destroying market value and shareholder confidence. We have therefore
moved to raise money for PURE’s technology initiatives, in a relatively private
fashion – launching a non-toxic funding campaign to get us there.” Mr. Pereira
continued, “We are currently working with an investor who is evaluating the
Oveedia business model, and has in good faith, invested 5% of their proposed
investment amount. We have also launched one of several crowd funding campaigns
to secure other strategic, non-toxic capital. So, we are indeed well on our
way.”
In addition, the company will also help stave off the
toxicity of legacy debt by approaching smaller debt holders with an offer to
structure more favorable terms. The move is hoped to stimulate both additional
long-term capital investments and current note convertibility.
Mr. Pereira concluded, “Having recently engaged StartX to
assist with ensuring Oveedia’s timely launch, I am positive that our crowd
funding initiatives will quickly find traction and do well to secure
significant capital. All, while increasing awareness of our Company, product
and stock to the general public and future customers.”
For more information, visit www.purenow.solutions
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