Water bottling is
not an easy process, and the task of finding just the right source for that
water is an equally difficult endeavor. To add another degree of complexity,
some corporate brands love to put their names and logos on bottles of water for
advertising means; these brands typically require the very highest standards of
quality. Now imagine that all those brands have different tastes, audiences,
events and needs for bottled water.
The concept of
customizing bottled water has generally been problematic and frankly not very
profitable for some companies. No business wants to look “like” another
company, even when it comes to bottled water. But this is where Boreal Water
Collection comes into the marketplace. It is a company that recognizes that
every company and event is individual, and to that extent has developed a
scalable processing system that allows it to produce very individualized and
specific orders according to quantity and the message to be sent with the
bottling.
Boreal Water has an
exclusive right to a pristine spring in the Catskill Mountains of New York
State. That spring produces near-perfect water in terms of pH balance and taste
as well as lack of minerals. Boreal Water can meet with each client or event
planner and design an order based on quantity and bottle size, shape and type
of bottle as well as type of water (purified, sparkling, enhanced, etc.) to
create not just a customized top-tier bottle of water, but an individualized
custom experience for branded water. The scalability can make volumes of Boreal
water in the thousands for companies or the hundreds for corporate events, or
dozens for a wedding, bar mitzvah or holiday party. Boreal Water has created
its products private-label brands like Porsche, Saks Fifth Avenue and Ritz
Carlton on its bottles, which signifies high-quality water with distinguished
bottling and packaging to meet designer standards.
The bottled-water
market is very competitive, but the high-end market is an opportunity for
companies that can make private-label bottled water that meets customized needs
at even the highest of demands. With this approach, Boreal Water positioned
itself in this niche and is ripe for continued growth.
For more information,
visit www.borealwater.com.
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