Tuesday, January 27, 2015

Cleartronic, Inc. (CLRI) Global Expansion Objectives in Unified Communications Spurred On By Key Board Appointments

Cleartronic continues to gain increased global market share as a provider of comprehensive unified communications (UC) solutions, delivered through a growing family of acquired operating subsidiaries that offer a broad spectrum of innovative products, integrated systems and services to everyone from consumers, to business enterprises, and government agencies. The recently announced appointment of CEO and founder of Collabria, LLC, Marc Moore, to the Cleartronic Board of Directors, extends the reach of the license agreement signed between the two companies, which conferred upon CLRI the right to add Collabria’s ReadyOp™ interoperability software suite to the portfolio of communications solutions the company markets, sells, and supports.

ReadyOp™ has been a solid addition to the menu for Cleartronic since they signed the deal and has significantly enhanced the company’s traction amongst government agencies, due in large part to the seamless integration capabilities of the platform, which make it an ideal multi-organization solution for first responders who want to tie together a complex network of disparate devices in real-time. A marvel of communications, planning and response capability enabling, the web-based ReadyOp platform is increasingly seen as a vital tool for first responders to have in their tool belts. The platform is able to dovetail alerts, email, file transfers, radio communications, text, and voice into a single, secure, overarching command and control environment that easily turns computers, laptops and even smartphones into command center coordination nodes.

Marc Moore, a former Air Force Fighter pilot with over two decades in the information technology, software development and UC game, brings a wealth of experience to the CLRI Board which will no doubt be instrumental in helping the company to further its goals of acquiring even more next-gen technology and software offerings, while continuing to expand their already sizeable client base. The addition of ReadyOp to CLRI’s portfolio of UC offerings integrates extremely well on the sell-side with the patented IP gateways and communication software solutions already available via the company’s wholly-owned VoiceInterop, Inc. subsidiary, which services over 200 client companies worldwide, including airport management, emergency service agencies, and colleges/universities. ReadyOp adds serious cachet value to CLRI’s already compelling portfolio of UC solutions, making the company something of a rising star in the industry, especially when it comes to clients like mission-critical providers of emergency response services.

In addition to the Moore appointment, the company has added emergency response management and logistics pro, Richard Lackey, to the Board. Lackey is the founder and chairman of the Global Food Exchange™, a world leader in strategic food reserve development, focused on bringing together a network of strategic partners, emergency food providers and buyers, in order to help achieve rapid response capability in emergency disaster relief situations around the globe. The Global Food Exchange goes beyond just their bedrock services of providing complete meals made up of highly nutritious ingredients to communities in need, offering necessary relief equipment like portable water systems and shelters as well. With a number of years doing real yeoman’s work in international emergency medical response missions, as well as with roughly three decades working as an active trader and fund manager across the U.S. and Latin America, having held eight different securities licenses, including ones in the equity, options and futures markets (as well as serving as the managing director for five, highly successful private funds), Lackey clearly has the skills to pay the bills and will likely be instrumental for CLRI in accelerating their global expansion objectives.

Marketed and sold direct to customers worldwide, as well as through a growing network of value-added resellers, the advanced interoperability-enabling solutions available through VoiceInterop’s UC allow for extremely cost-effective, easier to use, highly flexible, and reliably rock-solid communications platforms to be implemented by anyone. Distinct advantages of VoiceInterop solutions have continued to allow the company to gain ground in the rapidly expanding global UC market, estimated to be growing at an extremely health 15.7% CAGR over the next three years, as even SMEs and smaller local government agencies seek ways to work more intelligently on a budget, driving the overall market to $62 billion or more according to Transparency Market Research analysis.

Enterprise UC is a particularly hot market and the unique advantages of VoiceInterop’s solutions make the company a serious contender in this arena. Unique advantages which include an emphasis on cost savings-focused interoperability and open-standards software, as well as maximally flexible design that allows for the integration of legacy communication systems (extending their viable service life handsomely), and similarly flexible operating capabilities that make VoiceInterop’s secure solutions easily configurable on the fly. From SMEs to massive enterprises, the demand for secure, high performance and device agnostic UC solutions that can be executed on a budget, continues to increase at a record pace as more and more outfits switch over to a BYOD (bring your own device) paradigm amid smartphone proliferation that saw 1.3 billion units shipped in 2014 (mostly Android).

The key to survival in this dynamic world of modern enterprise is to have an elegant UC solution backbone tying together of all of the mission critical communications and working group efforts. Cleartronic aims to be one of the premier providers of choice in this industry among a growing clientele footprint, and the company is making all the rights moves to secure that objective.

To get a closer look at what Cleartronic has to offer, visit www.Cleartronic.com

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