What does
it take to become a leading provider of wireless transaction software
solutions? Mobile Lads has an answer: a strong mission and the determination to
follow through.
Since its
establishment last year, Mobile Lads’ guiding mission has been:
• To develop and market progressive
wide-area wireless technology;
• To revolutionize how users relate to
their mobile devices; and
• To transform the mobile customer
service experience by increasing value and utility for all users.
To date,
this Canadian company has done exactly that by gradually acquiring technology
and intellectual property to strengthen its place in the industry and enable
wide-area communication across the globe.
With its
strategic acquisition of CouBox and letter of intent to acquire Xtreme
Mobility, the company has positioned itself as a key provider of mobile
software platforms for a customer base that is wide and varied, and spans the
advertising, retail, and entertainment sectors. Mobile Lads not only caters to
spa hotels and amusement parks but to movie theatres, sporting events,
concerts, and assorted midsize businesses.
Through
its current relationship with Xtreme Mobility, Mobile Lads offers mobile
payment authentication and processing software and patents that employ the best
practices in cryptography, are compatible with presently available mobile
platforms, and simplify and secure wireless communications. Mobile Lads’
offerings from this division include the Xtreme Mobility Patent, which safeguards
a methodology used to verify transactions performed on mobile devices through a
secure, two-way verification process.
Armed with
a collection of these products, the company is able to offer its customers
simplified, continuous access to data saved on multiple network standards as
well as time-sensitive information. There are also potential licensing
opportunities available through the patent enforcement of its proprietary
methodology, as it is already being used on a growing basis by some of the
familiar names in the technology space.
Last
October, Mobile Lads acquired CouBox, an innovative online coupon platform.
CouBox is equipped with a wide-ranging coupon and incentive-driven content
management system that delivers consumer-centric incentives via a website and
mobile application; it also offers Mobile Lads an opportunity for significant
growth.
In
addition to complementing Mobile Lads’ existing platforms, CouBox efficiently
delivers online browsing and shopping and virtual coupons to consumers while
allowing merchants to improve the visibility of their sale items and offerings.
Built on the Google App Engine, CouBox was devised so that consumers could be
in charge of what they see and receive while saving time and money (the app
even generates shopping routes based on a user’s unique profile).
For more
information, visit www.mobilelads.com
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