Friday, December 12, 2014

Cleartronic, Inc. (CLRI) Provides Highly Interoperable Unified Communications on a Budget

The unified communications market is growing by leaps and bounds all over the planet with no end in sight, as emerging real-time communication technology advantages become strikingly clear to operators ranging from SMEs to government agencies. The proliferation of smartphones and other mobile computing platforms, as well as a growing trend towards BYOD (bring your own device) business environments, is only accelerating the move by businesses and public sector operators at every level to seek out and deploy comprehensive unified communication solutions. Solutions that bridge elements like fax, messaging, and voice mail, with desktop and cloud data sharing, IP telephony, instant messaging, and video conferencing.

Interoperability is often the watchword in unified communications (UC) circles, as what customers really desire is a way to seamlessly link disparate devices, data flows and networks, into a single architecture. Little wonder then that the global unified communications market is on-track to hit nearly $62B by 2018 on a CAGR of 15.7%, according to recent projections by Transparency Market Research. The growing popularity of cloud computing is generating substantial traction among all major consumers in the category according to Transparency Market Research, from government and educational/healthcare providers, to the sprawling global enterprise space. Evolving IP network bandwidth capabilities have ignited a firestorm of voice, video, and data integration, with critical communications, employed during disaster and emergency situations, being a major growing source of revenue.

Another recent report, scoping data from sector giants like Alcatel-Lucent (NYSE:ALU), Cisco (NASDAQ:CSCO) and Microsoft (NASDAQ:MSFT), indicates a similarly bullish growth rate for global UC, projecting a 14% plus CAGR through 2019, citing the booming demand for affordable enterprise communication solutions and the increasing adoption of hosted UC (as opposed to on-site) as key drivers. The trend is clear, companies and public sector entities alike want to outsource the complexities of UC to experts who can deliver interoperable, unified solutions that span the gamut of devices and data sources, with hosted cloud playing an increasingly central role in the process.

One of the rising stars in this field today is Cleartronic, Inc. (OTCQB: CLRI), a technology holding company focused on deploying compelling, innovative and flexible UC solutions to enterprise and government clientele via their wholly-owned VoiceInterop subsidiary. VoiceInterop’s patented IP gateways and communication software are robust enough to handle the UC interoperability needs of many of the top airports across the U.S., from Dulles, Reagan, Omaha and Cincinnati, to Green Bay and West Palm Beach. Yet, the VoiceInterop solutions are highly affordable, making them an eminently established and easy decision for a variety of enterprise and public sector entities, especially if they are operating under budgetary constraints.

VoiceInterop markets, installs and supports their interoperable systems directly to airports and has a diverse customer base of more than 200 client companies, spanning airport management, colleges, and emergency services agencies. The company recently signed a license agreement with Collabria, the leading private developer of interoperability software suite ReadyOp™, to push out their footprint to even more clients, especially in the critical/first responder services community. ReadyOp is a revolutionary, secure platform with an extremely simple, flexible interface, designed to allow multi-organization first responders to focus on the task at hand, rather than trying to navigate a complex communications platform. The Collabria deal extends VoiceInterop’s existing, tight-knit strategic relationship with the ReadyOp developer and grants Cleartronic the right to market, sell and support this advanced command, control and communication platform worldwide.

ReadyOp is ideally suited to government agencies, hospitals, first responders and unified commands who require real-time, device-spanning capabilities and the deal makes bundling VoiceInterop’s own platform an extremely attractive decision for a wide variety of public sector customers. VoiceInterop’s mastery over seamlessly linking otherwise incompatible communications devices and networks, like two-way radios, smartphones and tablet PCs, is well served by the Collabria deal and further enhances the core benefits already present in highly interoperable VoiceInterop solutions. Benefits such as the employment of open-standards software components that allow for easy adaptation and rapid scaling of purpose-built solutions, or benefits owing to design and operating flexibilities, engineered from square one to not only allow disparate devices to communicate easily, but also support the lifespan of legacy systems, while allowing for easy, on-the-fly reconfiguration, all without sacrificing system security.

These are key features for increasingly cash-strapped government agencies in particular and the combination of affordability and interoperability makes CLRI’s offerings a serious draw for entities like police, fire, rescue, and other critical public services. Cleartronic’s current research and development vectors are focused on the high-value growth markets of cloud communications, as well as the machine-to-machine market, and a natural evolution of their offerings into more and more smart grid applications.

To learn more about Cleartronic, visit: www.Cleartronic.com

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