Mobile Lads, a developer of cutting-edge
technologies designed to deliver ultra-secure, real-time transaction solutions
for mobile commerce, will kick off 2015 with its entrance into the rapidly
growing digital coupon industry – a move expected to benefit consumers,
merchants and company shareholders.
Mobile Lads in October acquired the CouBox mobile
software platform to take advantage of proliferating trend in retail ecommerce.
January 1, 2015, marks the official launch of CouBox, an online platform that gives
merchants the capability to heighten visibility of their sale and deliver
coupons via website and mobile applications.
According to a report from eMarketer, more than
70% of digital coupon users were expected to use a mobile device to redeem a
discount in 2014 – the number of digital coupon users is up 8% compared to 2013
and is forecast to steadily increase in coming years.
CouBox enables consumers to search for items,
brands and stores and then digitally clip on-sale items directly to their
mobile accounts for later use. Consumers can also share the coupons with
friends and family via social media and CouBox’s single sign-on share
methodology.
Using an exclusive algorithm, CouBox can help
consumers find steeper discounts by searching for flyers and matching them with
coupons. The pattern-recognition algorithm will also be able to anticipate
which items will come on sale and when to make intelligent recommendations to
CouBox users on which items to buy.
The Mobile Lads portfolio of offerings also includes
the xmVerify, xmBilling and xmOne core technologies. The xm suite of
technologies are unique transaction facilitators poised to revolutionize the
way buyers, sellers, and credit/debit card processor interact with phones,
tablets and other mobile devices.
For more information, visit www.mobilelads.com
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