Wednesday, November 5, 2014

WRIT Media Group, Inc. (WRIT) – Resurrecting Classic Games for Today’s Audience

The WRIT Media Group is creating incredible brand visibility with new marketing initiatives. From crowd funding to social media campaigns, WRIT Media is using these innovative approaches to bring increased attention to its mobile gaming products and to reinforce its high focus on expanding in the digital media industry.

Early in November 2014, Retro Infinity, a WRIT Media subsidiary and publisher of timeless video games on modern-day mobile devices, revealed some of its expansion plans. Before long, the subsidiary will be launching the Retro Infinity Player, a proprietary software platform, through a social media-supported crowd funding campaign. Once launched, the platform will enable classic video games to be played on modern devices (smartphones, tablets, game consoles and set-top streaming devices). This is a key piece of WRIT Media’s business: to bring older gamers favorite games from the past and to let a new generation of gamers experience those titles anew.

Retro Infinity has also recently collaborated with the National Association for Stock Car Auto Racing (NASCAR) as part of its branding efforts. The subsidiary was a secondary sponsor, along with Branding Racetrack convenience stores, on Enrique Contreras III’s debut in the NASCAR Camping World Truck Series in Martinsville, Virginia. Leveraging the reach of NASCAR’s nationally-televised events and the social media campaigns surrounding these events, Retro Infinity intends to continue to steer the spotlight to the launch of its Retro Infinity Player, from now until the racing association’s championship weekend in November.

The WRIT Media Group is a holding company operating under two divisions. It is involved in retro video gaming via Retro Infinity and Amiga Games, and content creation via Front Row Networks. Working together with its subsidiaries, WRIT Media is positioning itself so it can benefit from the market growth and increased demand for interactive digital content, as well as alternative theatrical and mobile content, from an increasingly interested audience.

For more information, visit www.writmediagroup.com or www.retroinfinity.com

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