Tuesday, January 14, 2014

OBJ Enterprises (OBJE) Pursues Opportunities to Expand Game Portfolio

Obscene Interactive, the games division of OBJ Enterprises, today announced that it has engaged new partnership and acquisition targets specializing in educational games.

“As we expand our Novalon Games brand, we’re looking for potential breakout hits that expand the public’s understanding of what a game can do for you,” stated OBJE CEO Paul Watson. “The appeal of mobile games that can actively make you smarter is irresistible, and there are properties being developed right now that are actually capable of such a feat.”

OBJ Enterprises is focusing on games centered on helping individuals learn new languages as well as geography. The company began narrowing down its list of targets at the end of 2013 and has started discussions with developers about building the next generation of brain-boosting word, puzzle, and memory games.

“Fun still comes first,” Watson said. “Revolutionary games like Portal, for example, are able to increase players’ spatial awareness and reasoning while still providing a fun and engrossing experience. That’s the kind of game we want to deliver to the mobile marketplace.”

OBJ Enterprises is working to build a strong lineup of interactive content to capitalize on the explosion in gaming across the globe. The company earned its first revenues by releasing new games including Phantasmic and Bluff Wars 2.0, with Novalon’s latest title, Creature Tavern, hitting the Google Play app market last month—just in time for the holiday buying season, when more apps are purchased than at any other time of the year.

Through its gaming division, Obscene Interactive, OBJE is working to deliver many more innovative gaming products for the Apple (AAPL) App Store and Google (GOOG) Play market alongside companies such as Glu Mobile Inc. (GLUU) and The9 Limited (NCTY).

For more information, visit www.obsceneinteractive.com

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