Visualant, Inc. (OTCQB: VSUL) is a leading provider of
disruptive light-based technologies through its proprietary ChromaID™ platform.
The company’s groundbreaking system utilizes light at the photon level to
detect and generate a unique signature from a scan of nearly any solid, liquid
or gaseous material. When digitized, this information creates a unique ChromaID
signature that provides a myriad of potential authentication and verification
applications to clients in a wide variety of industries.
Earlier this month, Visualant demonstrated one potential
application of ChromaID when it entered into an option agreement with Benemilk
Ltd, a developer of proprietary feeds and supplements for dairy cows. Through
this partnership, Benemilk gains the right to evaluate the company’s technology
for use in quality assurance and quality control tests, as required to optimize
the production of dairy products, and exclusively license this technology on a
global basis. Currently, Visualant holds a license for the specific application
of ChromaID technology to milk through its strategic relationship with
Intellectual Ventures (IV).
“This is the first agreement involving the potential use of
our ChromaID technology with food products,” Ron Erickson, chief executive
officer of Visualant, stated in a news release. “We believe there are
innumerable applications of ChromaID to food products throughout the channel of
distribution from farm to market and ultimately in the hands of the individual
consumer. We look forward to more activity for Visualant and its ChromaID in
this important market.”
To prepare for future growth, Visualant has put substantial
effort into securing the intellectual property surrounding its innovative
technology. In November, the company secured a patent protecting an innovative
‘invisible bar code’ application of the ChromaID technology. In May, Visualant
built upon this momentum by announcing the reception of its eighth patent on
its ChromaID platform, solidifying its patent portfolio and extending the application
domains of its existing technology. In the future, Visualant will continue to
file new patents in an effort to increase its core asset base and promote
maximized returns.
For prospective investors, Visualant’s diligent expansion of
its IP portfolio could foreshadow sustainable growth in the years to come.
For more information, visit www.visualant.net
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