Monday, June 15, 2015

Soul and Vibe Interactive, Inc. (SOUL) Increasing Market Share in the Gaming Industry through IP Creation and Strategic Licensing Agreements

Soul and Vibe Interactive, Inc. (OTCQB: SOUL) is an innovative video and computer games company focused on developing and publishing standout games. The company specializes in the creation of original intellectual property (IP) and has extensive experience licensing world-renowned brands from influential companies, including General Mills (GIS) and Deere & Company (DE). SOUL’s proven business model centers on multi-platform support, allowing the company to market licensed-brand and original IP-based games that can be played on consoles, mobile devices, and personal computers.

According to a report by PricewaterhouseCoopers, consumer spending on console, mobile and personal computer gaming software topped $56 billion in 2010, and gaming industry revenue is projected to reach $82 billion this year. Despite the overall maturity of the gaming industry’s distribution and marketing efforts in retail settings, digital distribution is forcing the market to evolve, putting SOUL in a strong position to capitalize moving forward. Through partnerships with some of the world’s most technically sophisticated software developers, the company is in a strong position to increase market share through the creation and licensing of engaging, highly accessible and affordable games and entertainment experiences.

In April, SOUL announced the latest addition to its IP portfolio, SirVival, a fast-paced adventure game. In keeping with the company’s multi-platform strategy, the game will be released on Apple’s App Store, Google Play, Amazon, Microsoft Store Marketplace and Facebook. Earlier this month, the company continued efforts to grow brand recognition and created an additional channel to realize sustainable returns through the announcement of Soul and Vibe Music, a publishing label through which music singles and soundtracks will be released. Soul and Vibe Music is expected to be released via digital download on iTunes, Spotify, Google Play, Amazon, Rdio, Deezer, Tidal, YouTube Music Key, Beats/MediaNet and more.

“Soul and Vibe is a name that lends itself to a wide variety of entertainment mediums,” Peter Anthony Chiodo, president and chief executive officer of SOUL, stated in a news release. “While we work as a team to expand our portfolio of published content, it makes sense for us to separately leverage select elements of that content in unique ways so it can potentially expand monetization opportunities for the company.”

Moving forward, SOUL will look to continue expanding its presence in the gaming industry through strategic licensing agreements and the creation and utilization of IP. For prospective investors, the company’s continued progress toward the launch of SirVival makes it an intriguing option to consider in the months to come.

For more information, visit www.soulandvibe.com

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