Thursday, June 4, 2015

Medifocus, Inc. (MDFZF) Improving Cancer Treatment Options with Proprietary Technology Platforms

Medifocus, Inc. (OTCQX: MDFZF) develops and commercializes minimally invasive treatment systems used in the treatment of cancerous and benign tumors, specifically Benign Prostatic Hyperplasia (BPH). With two technology platforms and approximately 100 issued and pending patents, the company is addressing a vital niche in the medical industry. According to a study by the National Center for Biotechnology Information, a strong majority of men will develop histologic features consistent with BPH at some point in their lives. While just 10 percent of men in their 30s display these features, the prevalence rises with age, climbing to 90 percent for men in their 70s.

Prolieve®, Medifocus’s proprietary BPH treatment solution, is a revenue-generating product catering to a multi-billion dollar market. Considered a true in-office therapy by urologists because of its immediate symptom relief, Prolieve® is currently in use by a network of nearly 250 physicians nationwide. In August 2014, Medifocus restructured the costs associated with Prolieve® sales to improve operational efficiency, and the initial results have been promising.

“Since we launched the Prolieve® restructuring program, we have reduced our operating costs and are seeing immediate but gradual recovery in revenue,” stated Dr. Augustine Cheung, Chief Executive Officer of Medifocus. “We will remain diligently focused on minimizing our operating expenses… in our effort to grow the Prolieve® business in a more efficient and sustainable manner.”

In addition to BPH, Medifocus has recently turned its attention toward breast cancer through the development of its APA 1000 treatment system. The system works by providing volumetric heating to treat large, solid tumors, and it is approved by the FDA for use with radiation therapy. Currently, Medifocus is working to accelerate APA 1000’s Phase III clinical study. When completed, the new treatment method will open the door to a vital sector of the medical industry. According to Breastcancer.org, breast cancer affects approximately 12 percent of women, and an estimated 231,840 new cases of invasive breast cancer are expected to be diagnosed in women in the United States in 2015.

Through continued development and advancement of its treatment technologies, Medifocus has strategically positioned itself for strong returns moving forward. In the final quarter of 2014, Medifocus realized a 40 percent increase in sales over the previous quarter, providing a glimpse of the massive potential for growth the company’s proprietary technologies could offer moving forward. These results, in addition to a recently announced option agreement with Duke University regarding heat-activated and tumor targeted immunotherapy, should provide Medifocus with an opportunity to realize sustained growth in the years to come.

For more information, visit www.medifocusinc.com

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