Following up on the major milestone of breaking the 40
million radio transmissions mark with the single-source, web-based event
planning, incident management, emergency response and recovery-focused unified
communications platform ReadyOp™, Cleartronic, Inc. (OTC: CLRI) has
subsequently announced a three-year agreement to participate in HGACBuy, the
cooperative purchasing program established by a political subdivision of the
State of Texas, the H-GAC (Houston-Galveston Area Council). With HGACBuy’s
participating membership of over 6k different government agencies and NPOs,
Cleartronic has thusly tapped a major retail vector for the ReadyOp platform,
which is being marketed and promoted under CLRI’s wholly-owned ReadyOp
Communications subsidiary.
In addition to this major new market addition, the company
has just announced a landmark project with one of the biggest retail
corporations in Arkansas. Slated to take place over the next three years and
focused on bringing the ReadyOp platform to bear on the sprawling planning,
monitoring and reporting requirements of the client’s diverse retail location
network, this latest announcement shows the power of the revolutionary ReadyOp
platform as a unified communications solution that is capable of transmitting
data, as well as speech, via a simplified and easy to use web-based portal.
This web-based portal approach largely eliminates the need for cumbersome
software installs and updates, as is the case with many competitors in this
area and yet the platform provides the same kind of highly-secure,
mission-critical situational awareness that government agencies rely on for
emergency response.
This same robust capability extended to corporations and
other commercial entities, which have extensive field personnel teams and
diverse logistical footprints, could quickly evolve into significant new
business segment for the company and lead to the ReadyOp platform’s
standardization among many other retailer operations. The attractiveness of
such an easy to use, easy to implement, and yet highly secure unified
communications platform is easy to understand for anyone who has ever popped
the hood on the complex logistics of today’s big-box retail operations. The
immediate appeal to managers of such a system – which would allow scattered
personnel across the country to coordinate efforts in real-time, settling
issues like inventory loads and communicating crucial operational updates
instantly, irrespective of who is using what device in an increasingly BYOD
workplace environment – cannot be overstated.
Implementing ReadyOp with this major Arkansas retailer will
further validate the platform beyond its core first responder and government
agency markets, opening up ReadyOp for use by additional entities across many
different industries, all of whom share similar needs to unify communications,
irrespective of device, via a single-source virtual framework that allows
real-time speech, text, and data transmissions. This initial entry into the
retail market is a huge opportunity for CLRI’s ReadyOp Communications
subsidiary and will form a success template that can be farmed out to other
retailers across the country, hopefully up-selling itself on the efficiency and
connectivity advantages conferred on the retailer subsequent to the platform’s
adoption.
Cleartronic has hitherto been best known for their patented
radio IP gateways and unified communications solutions developed under their
VoiceInterop subsidiary, which has an established track record for creating
device agnostic solutions that embrace open-standards software, as well as
extremely flexible system designs that allow for unprecedented deployment
fluidity. That is why budget-constrained local government agencies like law
enforcement and fire departments have flocked to the company’s solutions,
confident that a mix of AudioMate 360 radio IP gateways used to tie-in radio
handsets, and the company’s proprietary software and third party apps, will
allow them to span even difficult terrain and create a real-time environment
for the exchange of crucial information across a network that also dovetails in
everything from traditional phones to PCs, tablets, and smartphones.
The arrangement with Collabria to market their powerful
ReadyOp platform markedly enhances the company’s overall portfolio of unified
communications offerings and has already led to numerous key contracts or other
arrangements. Cleartronic is rapidly establishing itself as one of the front
runners in truly 21st century unified communications, and this latest move to
boldly expand beyond their core markets into retail and other industries
arguably marks the start of what could be a significant growth phase in the
company’s history.
Learn more about the company by visiting
www.cleartronicinc.com
Or take a closer look at the ReadyOp platform by visiting
www.readyop.com
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