Mobile Lads Corp.’s (MOBO) Growing Portfolio Ensures Competitive Edge in Global E-Commerce Industry

Mobile Lads develops and markets secure, wide-area wireless transaction software solutions for the consumer finance, web and health payment processing sectors, participating in the rapidly advancing e-commerce market which is expected to reach $50 billion this year. Delivering solutions that simplify and secure online two-way transactions and wireless communications, Mobile Lads’ is focused on enabling innovative, wide-area communication solutions on a global scale.

Execution of this vision centers on the three technologies it offers: Xtreme Mobility division: xmVerify, xmBilling, and xmOne. The platforms, each in its own unique manner, fulfills the need for secure payment and/or billing transactions in specific environments.

Using a leading cryptographic service, xmVerify sends a transaction authorization request directly to the user’s mobile phone to ensure authenticity of the transaction when making purchases. The platform prevents credit card fraud by giving users control over the authorization process.

xmBilling eases the challenges of automated and volume-based billing by providing customers with a convenient and secure way to review and authorize automatic billing transactions. The system sends the user a text message with a URL leading to an online e-bill where they can review details of the bill and authorize the payment via credit card with the use of their PIN number.

The xmOne mobile platform is ideal for students and higher education facilities. xmOne provides an array of encrypted mobile services, including top-up, payment processing, emergency notification and marketing. The technology interfaces with a school’s existing campus card account system to enable students to perform a variety of banking transactions from their cell phones.

Further aligned with its mission to expand its presence, Mobile Lads earlier this year entered into a joint venture with Domark International, Inc. in which Mobile Lads acquired and assumed operational control and funding of Domark’s North American rights to its online shopping solution. Domark retained 25% ownership. The deal includes Domark’s SimbaDeals.com which features 400 blue-chip retailers and more than 30 million products available each day. Mobile Lads’ plan is to build upon the work already established by Domark and advance its existing websites.

Mobile Lads initially entered into retail e-commerce with its October 2014 acquisition of the mobile software platform CouBox, which was officially launched January 1, 2015. CouBox is an online platform that gives merchants the capability to heighten visibility of their sale and deliver coupons via website and mobile applications. The platform also enables consumers to search for items, brands and stores and then digitally clip on-sale items directly to their mobile accounts for later use.

As more consumers turn to smartphones for online browsing, shopping, and deals, Mobile Lads is making strategic moves to capitalize on the growing opportunities within the e-commerce sector. Leveraging its core technologies and recent acquisitions, the company is demonstrating its ability to execute a course of action toward its mission of global expansion.

For more information, visit www.mobilelads.com

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