A lid on a beverage cup is
not really thought about, unless it does not do its job. And what is its job,
exactly? To keep the beverage in the cup until a drink is desired. But as many
of us are on the go, very few of us can be on the go without jostling our cups
and risking spillage – and when that beverage is hot, caution is a whole other
animal.
The quest for the perfect
on-the-go drinking experience has been quixotic for many, but Simply Lids,
Inc., a wholly owned subsidiary of Coastal Integrated Services, Inc. (OTC:
COLV), seems to have engineered a solution that makes beverage drinking on the
go more natural and prevents much of the splashing and spilling that often
comes from other lids.
Believe it or not, with
beverages being a huge source of revenue for many restaurants and food stores,
the disposable cup and lid sector of food service is seeing a major explosion
of growth expected in the coming three years, and competition in this segment
is relatively light. With a segment expected to grow to a whopping $10 billion
by 2018, there seems to be a great opportunity to grab some market share with
not much competition to be had currently.
Simply Lids and Coastal
integrated Services are primed to take a prominent role in the disposable
beverage cup space, with innovative lid designs that allows for a more natural,
“from the cup” drinking experience while providing a lid that resists spills
and splashes better than others and uses a smaller volume of plastic in its
design – meaning the added bonus of being more environmentally friendly. As
Simply Lids gains traction in the market with its innovative lid design and its
relatively small carbon footprint, Coastal Integrated Services is primed to
reap the benefits of this burgeoning market.
For more information,
visit www.coastalintegratedservices.com or www.simplylids.com
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