Wowio,
a digital media and technology development company, is looking to disrupt the
eBook distribution landscape with its proprietary mobile ad-delivery platform
and patented process.
A
leader in digital media creation and content distribution, Wowio develops,
produces, and distributes engaging entertainment content across the digital
media landscape. Recently, Wowio signed a license agreement with Lookhu, an
online entertainment company, to create a new distribution channel for
ad-sponsored eBooks. Wowio and Lookhu share a vision for targeted and
personalized digital distribution of content. Working in concert, they plan to
distribute eBooks across mobile devices using Lookhu’s platform, which is
available on all mobile platforms today and can be accessed online by
subscribing, paying per view or allowing advertising in exchange for free
reading material.
Lookhu
is eager to launch the Wowio channel on its platform, and to bring the enjoyment
and power of eBooks to a wider audience. With its alternative revenue model for
authors and publishers, Wowio is positioning itself to be at the front of the
line of eBook distribution channels. By giving consumers the ability to program
their content viewing anytime and anywhere, Lookhu has also created an
alternative access path to digital content. With the abundance of quality
content in the Wowio library and advertisers willing to work within the Wowio
business model, the Wowio-Lookhu partnership should benefit not only the two
companies but eBook fans as well.
Wowio
is developing its proprietary mobile ad network, utilizing its exclusive patent
to provide ads in eBooks on all mobile devices. Wowio’s sole ownership of the
issued patent is governing its partnership with Lookhu, and allowing it to
expand its reach as a digital media company – far beyond producing and
distributing content across multiple platforms. Once developed, the network
will present Wowio’s channel as a viable alternative to that of other content
distribution outlets.
Wowio’s
eBook distribution platform can be accessed online at www.wowio.com and is
expected to be released on mobile platforms in 2014 while Lookhu’s platform can
be accessed at www.lookhu.com. The Wowio app can also be found on Google Play
and Microsoft Windows Mobile and, soon, on the iOS platform.
For
more information, visit www.wowio.com
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