Big Tree Group is offering even more access
to its extensive catalog of toys. The corporation has established and launched
a new ecommerce platform, Afangta, to provide a choice of online services to
its customers and supply chain partners.
An official agent for over 8,000 toy
manufacturers in China, Big Tree supplies more than 180,000 types of toy
products, more than 300,000 toys made of various materials, and its own line of
construction toys—the Magic Puzzle 3D. All of these toys have an assortment of
functions–learning, physical exercise and interactive play.
From its headquarters in the heart of
Shantou, the leading location for toy manufacturing in China, Big Tree is
improving global access to its products. Along with its other distribution
channels (showrooms, websites, retail store channels and trade shows),
customers can now shop for its products on its e-commerce platform.
E-commerce is one of the principal sales
channels of the modern world, and Big Tree is counting on online trading to
drive a large portion of its future revenue growth. Right now, Big Tree’s
customers include distributors, trading companies, and wholesalers in mainland
China, Hong Kong, Europe, Mexico, South America, Asia and the United States.
Through its Afangta platform, the company expects to build a strong web
presence and attract more online, domestic customers at www.afangta.com.
The Afangta platform will provide a branded
toy experience and a range of online ordering and product distribution
functions:
• Catalogue
display – Through the Afangta site, domestic participants can view Big Tree’s
extensive inventory, including toys from its 21,500 square feet showroom in
Shantou, China. The company will also be able to highlight its all-inclusive
sourcing and distribution capabilities and continue to build and promote its
brand as a trusted name that provides buyers with quality toys sourced from
China.
• Quality
testing and assurance services – When making purchases online, customers can
rest assured that the products Big Tree represents have gone through meticulous
quality control tests at an in-house testing facility.
• Payment
guarantee services – Through a business arrangement with China Union Pay, Big
Tree will provide third-party payment guarantee services to its customers.
• Personalized
custom product manufacturing services – Big Tree arranges for original
equipment manufacturers to construct toys according to the exact specifications
of its customers.
• Bulk
purchasing – Big Tree’s Shantou subsidiary provides procurement services for
global wholesalers and toy distributors.
• Information
exchange – The site will include an information exchange for toy consumers,
channel partners, and manufacturers.
• Online
trading services
• Reputation
assessment
• A
toy chain experience museum
For more information, visit the company’s website
at www.bigtreegroup.net
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