China has become the world’s leader in the manufacture and export of
children’s toys. Sales of educational toys in China have more than doubled in
the past years, according to Euromonitor International. Furthermore, in 2013,
China’s exports topped USD$2.21 trillion, nearly 8 percent higher than 2012,
according to the World Trade Organization.
China-based Big Tree Group has taken root in Shantou City of Guangdong
province, a city known as the toy capital of the world, positioned to take its
fair share of the country’s robust and historically resilient toy industry and
burgeoning export market.
Big Tree operates a 21,000-square-foot-showroom to display its products
from more than 8,000 toy manufacturers to thousands of international toy
purchasers. An on-site testing laboratory inspects all toys through rigorous
testing to ensure both quality and function before reaching the showroom floor.
Operations are conducted through two subsidiaries, Big Tree Brunei and Big Tree
Shantou.
In January, Big Tree reaffirmed its guidance for full-year revenues at a
record of more than $45 million and earnings per share exceeding $0.14. Shantou
Big Tree Toys’ exporting business increased approximately 50 percent in 2013
and is expected to account for approximately $15 million of total revenues. The
company expects to report its full year 2013 results in March of 2014.
For more information, visit: www.bigtreegroup.net
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