Wednesday, September 25, 2013

SMTP, Inc. (SMTP) Announces Industry Veteran as New Vice President of Marketing

Global provider of email delivery services, SMTP, Inc., announced the recruitment of Yvonne Gaudette to the position of Vice President of Marketing, effective as of September 30, 2013.

“Yvonne is a seasoned and versatile marketing executive with more than 15 years of disciplined experience in customer acquisition,” commented Jonathan Strimling, CEO of SMTP. “She has honed her skills across consumer, SMB, mid-market, and enterprise technology environments spanning VC-backed start-ups to Fortune 500 companies.”

Gaudette previously held the role of interim Vice President of Marketing for the world’s leading obstacle-racing brand, Spartan Race, Inc. In 2013 she was responsible for overseeing strategic marketing efforts aimed at doubling the company’s event registrations, specifically for 30+ global events.

Prior to Spartan Race, Gaudette held several senior marketing positions with VC-backed start-ups providing the marketing skills necessary for SaaS-based companies and businesses to launch successful websites, as well as ensuring mobile technology. She’s led innovative product launches for business partners in the gaming industry, which includes both T-Mobile and Sony and in addition established strategic alliances with global resellers in order to drive overall product expansion.

Gaudette received her bachelor’s degree in marketing and business administration from Franklin Pierce College.

To learn more, please visit www.smtp.com

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