Luvu Brands (OTCQB: LUVU) is a Georgia-based manufacturer
that produces a range of products in the wellness, lifestyle, and casual furniture
categories. The company is made up of over 135 employees and emphasizes
creativity throughout its business. LUVU products are sold in innovative
eco-compressed vacuum packaging for all its retailers worldwide. In addition to
offering products through retail stores, mass merchants, drug and Internet
retailers, LUVU manages, markets, and distributes products through several of
its own websites. The company’s mission statement is set toward lowering carbon
footprint, giving back to creatives, supporting local communities, and creating
products that are simple, comfortable, and beautiful.
LUVU is committed to being resource-smart. This means that
every time a new product is considered, the environment is the company’s
primary concern. A personal goal of every member of the staff is to reduce
carbon footprint, eliminate forms of waste, use resources efficiently, and
prevent pollution. The materials and components that are used are all tested to
be non-toxic and in compliance with CE and RoHs standards. In addition to
LUVU’s serious efforts to minimize any impact on the environment, the company
makes a point of always looking for economically sustainable opportunities to
help communities grow.
LUVU works with a specific design process, with the aim of
producing, manufacturing, and marketing unique, well crafted, made-in-America
products. The company aims to always manufacture products that exceed
expectations. This is why it has come up with a five-step process when
designing its products. LUVU identifies the real need for a product, and then
goes through a conceptual phase to find the best solution. The product is then
built, verified, and launched to the public. The company’s 140,000 square foot
manufacturing facility in Atlanta, Georgia, supports a business model that
enables LUVU to produce quality American-made products of all kinds.
LUVU now produces products for four different brands:
Liberator Bedroom Adventure Gear, Jaxx Casual Living, Avana Comfort, and CREATL
Private Brand Development. The company has a portfolio of Internet and retail
distributors, including Amazon (NASDAQ: AMZN), Target (NYSE: TGT), Adam &
Eve, Wayfair (NYSE: W), Walmart (NYSE: WMT), and many more. These brands are
also distributed across a diverse channel of merchants from drug stores to mass
market and specialty catalogues.
Since 2010, LUVU’s net sales have risen 51%, and its
inventory has grown 27%. LUVU has focused on moving its innovative packaging to
the retail shelf, upgrading its e-commerce platform to add mobile capabilities,
increasing its factory automation to reduce costs, developing sales and
marketing tools, and expanding to European distribution. The company plans to
continue to grow sales through various channels, establishing itself as a key
“made-in-America” consumer products company and increasing shareholder
communication.
For more information, visit www.luvubrands.com
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