Grey Cloak Tech, Inc. (GRCK) Defending Against Fraud on the Internet with Advanced Software Solutions

Grey Cloak Tech, Inc. (OTC: GRCK) focuses on developing cloud-based software to detect advertising fraud on the internet. The worst part about credit card fraud and identity theft isn’t the annoyance of cleaning it up (though that’s certainly a factor), but the far-reaching effects that stick with you long after someone has rung up thousands of dollars worth of purchases in your name, including things like ruining your credit score, incurring late charges or making it difficult to get a loan. Grey Cloak Tech is the premier provider of software solutions that identify, track and eliminate digital advertising fraud. Its innovative, proprietary technologies help companies filter inaccurate click and impression data, detect non-human online traffic, block bogus online form submissions and expose counterfeit clicks and video views.

Grey Cloak develops advanced software to overcome the most costly digital threats. Sharing a vision for change and inspired to make the internet a safer place, the company’s founders began developing unique systems to eliminate online fraud and to ultimately build a secure internet for businesses and consumers alike.

Today, Grey Cloak vigorously protects its clients’ interests by identifying fraud patterns at their earliest stages in order to eliminate fraud and its financial ramifications. Grey Cloak Tech is proud to lead the industry with continuous development of the most comprehensive and effective weapons against online security threats. The company has begun laying the foundation for the safe internet with its proprietary digital advertising fraud detection software, Fraudlytic.

Grey Cloak Tech’s robust platform remains unsurpassed in pay per click (PPC) protection. The company’s comprehensive program uses the most trusted methodologies, including behavior-based methods, signature scanning, difference scanning and memory dump analysis. Managed by internet experts in electronic fraud intelligence, Grey Cloak’s algorithms continuously respond to advancing fraud techniques. The Grey Shield product is the online advertisers’ choice when it comes to safeguarding PPC expenses.

TrueClick Compliance includes all of same features of the basic TrueClick package with the addition of a selective online marketing feature especially useful for regulated industries that need to stay in state or federal compliance. By adjusting links and images to correspond to the viewer demographics of individual digital campaigns, such as the variations in state interest rates that insurance providers and banking institutions face, clients’ ads remain in compliance with governing statutes. An ad campaign appearing in the wrong state advertising the wrong interest rate, even by as small of a fluctuation of 0.25%, can cost the advertiser thousands and thousands of dollars per ad… plus, any fees or fines incurred for non-compliance.

By adding cross platform functionality to its TrueClick Compliance package, Grey Cloak allows advertisers to control what viewers see — no matter what device they are using. Marketers’ ads run identically on Windows and Mac operating systems, as well as on popular digital devices such as smartphones and tablets.

For more information, visit the company’s website at www.greycloaktech.com

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