The Alkaline Water Company, Inc. (WTER) Enters into Strategic Product Placement Deal with Kroger Division, Smith’s Food and Drug Stores

The Alkaline Water Company, developers of proprietary electrolysis beverage process Alkaline88, reports that it has received an initial order of the product, from Smith’s Food and Drug stores, a division of Kroger Co. (KR). This purchase order supports WTER’s current initiative to expand its presence through major retail locations across the United States.

Smith’s geographic sales territory stretches across the Rocky Mountain region and encompasses much of Utah, Nevada, New Mexico, Arizona, Montana, Idaho, and Wyoming. By selling Alkaline88 at Smith’s stores, WTER said it expects to see further growth and consumer acceptance of Alkaline88 across a key and increasingly mainstream segment of the national grocery marketplace.

“With this order by Smith’s, we are rapidly closing in on a significant milestone in terms of achieving broad visibility at traditional and well established retail outlets across a major part of the Western U.S.,” Steven Nickolas, president and CEO of WTER stated in the news release. “To-date, our trade orienteered marketing efforts have paid outstanding dividends in terms of placement far better than we had ever hoped to achieve when we first set out to offer consumers a superior drinking water.”

Alkaline88′s premier alkaline water is bottled, pH-balanced alkaline drinking water enhanced with trace minerals and electrolytes. The product is available in three-liter and one-gallon sizes.

For more information, visit www.thealkalinewaterco.com

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