Green Innovations, the exclusive licensed North American distributor of American Hygienics Corporation’s 100% tree-free bamboo-based product line, announced today that Mr. Phillip C. Rundle has been appointed as its new Chief Executive Officer. Mr. Rundle, widely regarded as a visionary business leader, will oversee all operations regarding the company’s high quality, eco-friendly goods.
With over 20 years of industry experience, Philip spent 16 years with Kimberly-Clark in various roles, including Marketing Director and Business Unit Director for South Africa and the USA. In 1999, he was named as Kimbley-Clark’s Vice President, Central and Eastern Europe. In 2003, he was named Vice President of NATO Brand Development where he led the effort to revitalize revenue and profit growth, and directed an international team of employees.
Rundle most recently served as the CEO of Oasis Brands, Inc., a leading tissue manufacturer based in North America, where his efforts saw double-digit growth and brand leadership in the past three years.
Rundle’s industry experience makes him a logical match for Green Innovations. The company’s licensing of 100% tree-free bamboo-based product line includes personal care and paper-based goods, and products that aim to increase sustainability and reduce consumers’ carbon footprints.
Mr. Rundle remarked, “I am very excited to join the executive team as CEO. My direct industry experience at Kimberly-Clark and, more recently, at Oasis Brands, Inc., makes this new position familiar to me and at the same time brings with it the new challenges of integrating incredibly innovative bamboo products into the North American and global markets.”
He added, “We believe that these new eco-friendly products are the right direction in which the paper, wet wipes, diapers, and feminine care industry is headed. I look forward to contributing to this incredible talented team and applying my unique industry experience to accelerate and expand the current Green Innovations growth strategy in this dynamic $30 billion market.”
Mr. Bruce Harmon, former CEO of Green Innovations, Inc., will remain as Green Innovations’ Chief Financial Officer. He commented, “Philip is an excellent addition to our management team. His credibility and previous industry successes speak for themselves,” stated Mr. Bruce Harmon, CFO of Green Innovations. “I look forward to working closely with him to continue and expand upon our current growth strategies.”
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