Earlier today, Lingo Media Corporation (OTCQB: LMDCF)
(TSX-V: LM) announced the hiring of Luis Ortiz. Ortiz joins the company’s ELL
Technologies division as director of sales, Latin America. He brings more than
two decades of sales and sales management experience in the pivotal Latin
American region to the Lingo team, having previously delivered significant
sales growth for employers such as Wi-LAN Inc. (NASDAQ: WILN) and SMART
Technologies (NASDAQ: SMT). Moving forward, the company expects this industry insight
and sales expertise to play an important role in helping deliver its
cutting-edge suite of English language training solutions to channel partners,
distributors and direct sales clients throughout Latin America.
“We are very pleased to have such an experienced
professional join the ELL Technologies team. Luis brings tremendous talent and
a deep understanding of how to build out sales channels in Latin America,” Gali
Bar-Ziv, chief operating officer of Lingo Media, stated in this morning’s news
release. “We are confident that Luis will provide great value to our prospects
and customers.”
Ortiz’s track record in Latin America is impressive. With
SMART Technologies, a world leader in simple and intuitive solutions that
enable more natural collaboration, Ortiz developed and implemented a successful
channel program for Latin America that drove regional sales increases of 100
percent per year from 2005 to 2013, during which time SMART established a
strategic foothold in 17 countries throughout the region. He also played a key
role in the negotiation of the largest education technology contract ever
awarded by the federal government of Mexico.
“I am very excited to join the ELL Technologies team. The
current and upcoming solutions offered by the company are market-leading
technologies that become more relevant as the Latin American education market
grows,” Ortiz stated in the news release. “These solutions represent an
outstanding revenue opportunity for distributors and I look forward to driving
sales growth by increasing and strengthening our distributor network in the
region.”
The addition of Ortiz to the ELL Technologies team comes
just weeks after Lingo, through its subsidiary, announced completion of
development for its ‘ELL Studio’ speech recognition and pronunciation mobile
app, which is expected to be available on both Android and iOS devices. Using
this app, language learners will be able to practice their spoken English on
their mobile devices in any setting. The company plans to launch ‘ELL Studio’
in the second quarter of this year as a free tool for current subscribers of
ELL Technologies’ courses.
For more information on the company, visit
www.lingomedia.com
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