Before the opening bell, Halitron, Inc. (OTC: HAON)
continued to build on what has been a hot start to 2016 through the
finalization of its third acquisition of the year. ArchivalMuseumSupplies, a
leading direct marketing brand from Plastic Retail Displays, LLC, is now part
of the Halitron family of businesses. ArchivalMuseumSupplies targets an
expansive customer base – including museums, libraries, archivists and
professional photographers – by offering archival-grade storage products, such
as metal edge storage boxes, envelopes, sleeves and bags, designed to help
preserve valuable contents for an extended period of time.
“ArchivalMuseumSupplies competes in a niche market that has
lower risks associated with economic downturns as the product is a staple
within the niche archiving community,” Bernard Findley, chief executive officer
of Halitron, stated in this morning’s news release. “The brand also opens up
the opportunity to evaluate digital archiving based on leveraging the current
customer base with new products and services.”
Halitron acquired the ArchivalMuseumSupplies brand for a
total purchase price of $635,319, including $119,359 payable in a short term
note and $515,960 paid via the issuance of restricted common stock. As part of
this transaction, Halitron also acquired related equipment, molds and dies, raw
material, finished goods, a customer list totaling more than 128,500 customers,
the www.ArchivalMuseumSupplies.com website and a collection of digital artwork
files.
ArchivalMuseumSupplies boasts an average order value (AOV)
of $130.44, which will increase the company’s AOV by 8.6 percent to $116.98.
After merging the ArchivalMuseumSupplies brand with its existing factory infrastructure,
Halitron will look to add an additional 35 percent gross profit margin by
manufacturing a number of products it sells to end users.
“Halitron, Inc. now owns NDG Holdings Inc., a digital
marketing company (acquired Jan ’15), PRD Holdings Inc., a Mexican based
factory (acquired Feb ’16), and two niche brands, PiecesInPlaces (acquired Feb
’16) and Archival Museum Supplies (acquired Mar ’16),” continued Findley. “The
base business model is in full operations with strong digital marketing,
efficient manufacturing, and well-known brands in niche markets.”
With the completion of its sixth acquisition since 2015,
Halitron’s management team is actively seeking out additional acquisition
candidates to roll into its existing infrastructure. Including its current
pipeline of acquisitions, the company is currently on a run rate to generate
over $10 million in sales over the next three years.
For more information, visit www.halitroninc.com
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