Mobiquity Technologies, Inc. (MOBQ) Ushering in the Next Generation of Location Services with Innovative Beacon-Based Advertising Solutions

Mobiquity Technologies, through wholly-owned subsidiary Mobiquity Networks, operates an innovative location-based mobile advertising network with a consumer-focused proximity feature that is unlike any other marketing solution in the United States. The company’s cutting-edge technology allows its clients to execute more personalized and contextually relevant experiences in order to effectively drive brand awareness while promoting revenue growth. Mobiquity is currently focused on expanding the presence of its location-based advertising solutions in viable markets with a goal of creating ‘smart malls’ in retail destinations across the country.

Last week, Mobiquity took a significant step toward expanding upon its current market share when it entered into an agreement with Pennsylvania Real Estate Investment Trust (NYSE: PEI), one of the largest owners and managers of retail shopping malls in the nation. Through this partnership, the company became the official provider of beacon-based advertising services for PEI’s high-quality portfolio of shopping centers, adding to its existing network of nearly 300 malls owned and operated by Simon Property Group, Inc. (NYSE: SPG) and Macerich Company (NYSE: MAC). Mobiquity anticipates completing installation of its technology in PEI’s locations during the first quarter of 2016, increasing its national footprint to more than 320 malls and over 7,500 unique retailers.

“Adding PREIT’s portfolio of malls to our rapidly growing network is yet another significant milestone for Mobiquity Networks,” Thomas M. Arnost, chairman of Mobiquity Networks, stated in a news release. “PEI’s portfolio of properties delivers a highly desirable young and affluent demographic and adds significant scale to our already dominant national retail footprint.”

Unlike other beacon service providers, Mobiquity provides marketers with the means to deliver national scale consumer engagement campaigns that can reach an estimated 262 million monthly real-time shoppers, making it an ideal option for large retail brands. This existing traction in the market has allowed the company to rapidly expand its mall network. Moving forward, this progress will prove instrumental in Mobiquity’s efforts to expand into additional synergistic venues – such as stadiums, arenas, college campuses, airports and retail chains – in order to allow for innovative cross marketing opportunities.

As it continues to make progress toward expanding its groundbreaking advertising network, Mobiquity is in a favorable strategic position to promote rapid financial growth in the months to come. Look for the company to continue leveraging the considerable advantage provided by its traction in the thriving beacon-based advertising services market in order to maintain its position at the forefront of the industry.

For more information, visit www.mobiquitytechnologies.com

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