Wednesday, August 26, 2015

Aristocrat Group Corp. (ASCC) Capitalizing on Rising Consumer Interest in Premium Spirits

The rapid rise of the craft beer industry in the United States is well documented. In 2011, craft beer sales accounted for approximately $8.7 billion, and by 2014, this figure grew to $19.6 billion, according to a report by the Brewers Association. While this market performance is certainly noteworthy, one statistic that’s remained somewhat under the radar throughout this period is the persistent rise of the premium spirits market. According to data from the Distilled Spirits Council of the United States, sales volume for spirits rose by 2.2 percent in 2014, giving the domestic spirits industry a market share victory of the beer industry for the fifth straight year.

“Consumer interest in industry innovations and premium products from distilled spirits producers of all sizes contributed to another year of steady growth in 2014,” Peter Cressy, president of the Distilled Spirits Council, stated in an interview with Fortune.

Aristocrat Group Corp. (OTCQB: ASCC), through the distribution of its ultra-premium RWB Vodka, is capitalizing on this market performance. The company’s handcrafted, American-made vodka is produced using the highest-quality Idaho potatoes and pure mountain spring water that gives it a top-shelf taste without the top-shelf price. In less than two years, RWB has received 17 tasting awards, placing it among the most highly-decorated American vodkas on the market.

On August 8, Aristocrat will celebrate the second anniversary of its flagship product, which is currently sold in more than 30 retail locations and 100 clubs, bars and restaurants around the country. Last month, the company took a major step toward building on the early market success of RWB Vodka by adding Canada to its growing distribution network. Additionally, Aristocrat announced the initiation of a marketing campaign designed to increase RWB Vodka’s brand recognition in the potentially lucrative Canadian market, providing the company with a tremendous opportunity to promote strong growth in the coming months.

“We believe our potential for growth in the Canadian marketplace is huge,” Robert Federowicz, chief executive officer of Aristocrat, stated in a news release. “RWB Vodka is one of the only spirits in the country approved for ‘gluten-free’ labeling, and that’s going to make our product stand out from the pack.”

In the fiscal quarter ending April 30, Aristocrat successfully leveraged the growing reach of its RWB Vodka distribution network to record dramatically improved financial results. In particular, the company realized a year-over-year increase in total revenue of more than 800 percent. Moving forward, Aristocrat will look to build on these results by expanding upon its established distribution network, as well as through the introduction of new and innovative products, such as its upcoming Bag-in-Box Vodka line. For prospective investors, the company’s recent performance, along with the growing market for premium distilled spirits, could provide a platform for sustainable returns in the future.

For more information, visit www.aristocratgroupcorp.com

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