Monday, April 20, 2015

Sibling Group Holdings, Inc. (SIBE) Subsidiary Strengthens Partnership with Imagine Easy Solutions and EasyBib; UPMs Writing Planet Essay Scoring Solution Gains Worldwide Exposure

Sibling Group Holdings, an educational technology company, announced this morning that its subsidiary, Urban Planet Mobile™ (UPM), has deepened its strategic partnership with Imagine Easy Solutions, an industry leader in online learning solutions and creator of EasyBib.com, the largest citation and research website in the world. UPM’s CODiE Award-nominated Writing Planet™ writing assessment solution is now offered via EasyBib.com and Imagine Easy’s three other citation and research websites. These sites collectively reach more than 80 million students every year.

In November 2014, a service called EssayCheck™, powered by Writing Planet™, was piloted via EasyBib.com CitationMachine.net, and Bibme.com. Within the first two weeks of the launch, over 60,000 students submitted their essays through the EssayCheck feature to receive immediate and accurate feedback on their written work.

As a result of this high level of engagement and demand for writing assessment, EssayCheck was recently launched as a part of Imagine Easy Solutions’ CiteThisForMe.com, which is the largest citation services website in the United Kingdom and Australia with rapidly growing subscribership both in the U.S. and internationally.

Writing Planet is the only web-based writing solution that includes both accurate and instant writing assessment plus video lessons and exercises designed for English Language Learners to help students improve their writing skills. Writing Planet has been used by students in fifteen countries around the world, and at English as Second Language (ESL) programs and universities here in the United States including Duke University, the University of South Carolina, and Michigan State University.

“EssayCheck has certainly added value to EasyBib and all of our citation websites,” said Neal Taparia, Co-Founder and CEO of Imagine Easy Solutions. “Our vision is to create a suite of services that increase student productivity and engagement in learning. EssayCheck provides immediate scores and feedback to students looking to improve their writing, which is part of what we are all about. We are thrilled to be working with Urban Planet Mobile to expand our footprint here in the United States and around the world.”

Partnering with EasyBib and CiteThisForMe is a significant development for Sibling Group Holdings as an additional and growing revenue source for Writing Planet, offering writing assessment through a means that opens access to all students and providing a premium subscription service to those interested in enhanced features. With the recent strategic investment in Sibling Group coming from a Chinese partner, there is an opportunity to grow Imagine Easy citation services coupled with UPM’s EssayCheck in the international market, especially in strategic markets such as China.

“We see the education landscape shifting from a knowledge based system to a skills-based system,” said Brian OliverSmith, Sibling Group CEO and Urban Planet Mobile Co-founder. “In this skills-based system, students need tools and solutions that help them develop skills to succeed both academically and professionally. We are proud to partner with Imagine Easy, a leader in the online learning space and a company which shares our vision of building 21st Century Skills and creating more open access to learning for all students.”

For more information, visit www.siblinggroup.com

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