Mobile
Lads announced it has acquired “CouBox” mobile software platform assets
featuring a comprehensive coupon and incentive-driven content management system
that delivers consumer incentives through a mobile application and website.
CouBox
lets consumers search for miscellaneous, everyday items on sale. Users search
for items, brands and stores and then clip items directly to their mobile
devices to be used at a later time. CouBox helps consumers search for flyers
and match them with coupons for doubling savings through an exclusive,
pattern-recognition algorithm. This code can also predict which items will come
on sale and when to make smarter recommendations to CouBox users on which items
to buy.
CouBox
gives merchants the capability to sign-up and list ‘coupon’ items in a format
that makes them easily discoverable by CouBox users. The content management
system allows for instant mobile alerts and includes an accompanying reward
system for allowing these push notifications. Operating from the Google App
Engine, CouBox puts the consumer in charge of what they wish to receive. In a
value-add effort, CouBox was also possesses the capability to create shopping
routes based on a differentiated user profile which ultimately saves the consumer
time and money.
President
of Mobile Lads, Michael Paul commented, “We’re very pleased to acquire this
innovative software, and excited for the pivotal growth it creates for our
company.” “More than ever before, conscientious consumers are turning to smartphones
for online browsing, shopping and virtual coupons. Complementary to the Mobile
Lads’ existing platform, CouBox efficiently delivers this capability while
enabling merchants to heighten visibility of their sale items and offerings.”
Mobile
Lads Corp. designs and sells secure, wide-area wireless transaction software
solutions for the consumer finance, web and health payment processing sectors.
MOBO’s offerings deliver continuous access to time-sensitive information and
data on multiple network standards.
For
more information on the company, visit www.mobilelads.com
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