Today, OBJ
Enterprises reported that its game title released last year, Bluff Wars 2.0 is
continuing to exceed the company’s own expectations. The metrics of the game
that were just released show the game’s popularity and appeal among mobile
gamers.
Bluff Wars 2.0 is a
paid app in which players try to fool their friends into picking the wrong
answers to questions asked of them. The questions cover a wide range of
categories, and the game is inspired by the success of other games such as
Balderdash and Apples to Apples.
Since its release
last year, app users have asked over 2 million questions and completed over
300,000 games. Bluff Wars 2.0 has a retention rate of almost 60% between days
one and two. These metrics and the overall success of the game have led OBJ
Enterprises’ marketing and development partner on this project, Fangtooth
Studios to aggressively seek additional capital for expansion of production
staff and output.
“We’re extremely
pleased with the numbers for Bluff Wars, particularly given the game’s small
marketing budget,” said OBJ Enterprises CEO Paul Watson. “We plan to continue
working closely with Fangtooth Studios to continue developing fun and addictive
gaming apps for a global community of gamers.”
OBJ Enterprises is
also seeing strong success with its other two titles released last year,
Creature Tavern and Phantasmic. Industry reports confirm that the mobile gaming
market is an estimated $26 billion value.
The company looks to
develop a lucrative suite of gaming properties to gain a strong foothold in
this industry and to attract and maintain a broad consumer following. It looks
to develop gaming titles that are available across multiple mobile platforms
for maximum marketing value.
For more information
about the company visit www.obsceneinteractive.com
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