Tuesday, July 16, 2013

The Aristocrat Group Corp. (ASCC) Positioned Well for Upcoming Product Launch

Today in a press release, the Aristocrat Group highlighted its advantageous position and how well the company is poised for a lucrative fourth quarter. With two upcoming brand launches and vodka consumption in the United States continuing to rise, management is extremely confident in its ability to rapidly grow in the thriving $5.5 billion U.S. vodka market.

ASCC’s brand management division, Luxuria Brands, plans to launch two vodkas in the very near future. The first product will be RWB Ultra-Premium Handcrafted Vodka, a distinct vodka the federal government has approved labeling to be marketed as gluten-free. Soon after the release of RWB, Luxuria Brands plans to unveil the second vodka, an innovative product the company is very excited about, before the end of the quarter.

Bernstein Research, through a poll published by Impact Magazine, reported last month that vodka is the spirit of choice in the U.S., with the top five spots in the poll held by vodkas. Further validating vodka popularity, the poll also shows that 10 of the top 24 spirits brands in the U.S. are vodkas.

“With two vodkas being launched before the end of the year, we are well positioned for an active fourth quarter,” ASCC CEO Robert Federowicz stated. “The market for premium spirits is booming and we are poised to take advantage of that trend.”

Luxuria Brands is working to build a stable of successful brands in order to compete in a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton (LVMUY), Diageo PLC (DEO), BEAM, Inc. (BEAM), and Brown-Forman Corp. (BF-B). By handling its own distribution business, ASCC hopes to capitalize on unprecedented new brand building opportunities through Luxuria Brands, its brand management division.

For more information on the Aristocrat Group, visit www.aristocratgroupcorp.com

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