Tuesday, August 31, 2010

Yippy, Inc. (YIPI.OB) Begins Marketing Initiatives this Week

Yippy, Inc. yesterday reported the beginning of their marketing campaign. Yippy has entered into a contract with Salem Broadcasting to put banner ads across their internet properties. Total ads purchased were 2.5 million impressions.

In addition, they purchased 110 30-second ads “on air” with stations for their first two week campaign trails. These stations are KRLA-FM -Los Angeles, Glenn Beck Show; KFSH-FM – Los Angeles, The Fish; WFFI/WFFH – Nashville, The Fish; and KBIQ – Colorado Springs, The Fish.

Mr. Richard Granville, CEO, Yippy, Inc., said, “Each station will run 2 spots per day during optimum time slots, with the exception of Glenn Beck Show, which will run 3 spots per day initially for maximum exposure, then run 2 per show. Glenn Beck’s daily radio show is new to the Los Angeles area and is highly marketed, being that this area is the second most populous area in the country. This should give us a good idea how a national campaign will do and allow us to fully prepare for that event.”

Mr. Granville further added, “The company has also purchased a campaign on GlennBeck.com beginning 8/30/10 running through 9/12/2010 with Premiere Radio Networks, who represent Glenn Beck nationally for radio and web.”

Yippy, Inc. said they will delay their 10K report as the Company may as they report under the ‘33 Act. They may elect to move onto another exchange or register under the ‘34 Act in the next coming weeks. An annual report is forthcoming from Yippy, Inc.

The Company derived no significant revenues in 2010 fiscal year ending May 31, 2010. Total investment in Yippy, Inc. for the period was approximately 1.5 million dollars. The Company began recognizing revenue in July 2010 through their online properties.

Headquartered in Fort Myers, Florida, Yippy, Inc. is the provider of the world’s fastest, family friendly web browser and search engine. Formerly known as Cinnabar Ventures, Inc., Yippy, Inc., www.yippy.com, is a new economy technology company that develops technologies and application services environments for both Consumer and Commercial market segments in the cloud computing sector.

For more information visit the company’s website at www.yippy.com

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