Tuesday, August 31, 2010

UFood Restaurant Group, Inc. (UFFC.OB) Expands via New Agreement with Robinson Hill Hospitality Group

UFood, www.ufoodgrill.com, has modeled its success around a very simple philosophy of providing great-tasting/healthy food fast. Today the Company announced the signing of an area development agreement with Robinson Hill Hospitality Group (RHHG) of Chicago which will result in tacking on several new UFood Grill locations at five major US airports.

President of the decade-old airport food franchise operating company, RHHG’s Dee Robinson, welcomed the expansion and cited the incredible success of the recently opened Cleveland/Hopkins Airport UFood Grill by RHHG as instrumental to continued cooperation.

Chairman and CEO of UFFC, George Naddaff, named Robinson personally in welcoming this franchisee into further expansion by the Company, noting the surging popularity of the UFood Grill menu among travelers as a delicious and nutritious alternative to competitors.

The UFood Grill menu consists of food made with a back-to-basics approach emphasizing great taste and quality ingredients, from whole grains and choice meats to fresh organic produce, light cheeses and dressings – all items baked, steamed, or grilled and containing zero trans fats.

By designing a menu around eating profiles, UFFC managed to create a robust palette which accommodates all special dietary requirements from Vegetarian to Gluten-Free and Low Carb.

Naddaff cited colleges and hospitals as additional targets for UFood expansion, and quickly summarized other recent relevant activity:

• June – master license agreement with Hudson Group Retail LLC for 10 units in major US airports
• July – agreement with Congusto, L.P., Texas to develop 35 units, and the opening of the Cleveland/Hopkins Airport location

With a variety of traditional locations, as well as prominent sites at Boston Logan and Dallas-Fort Worth airports, UFood is rapidly becoming a well-known destination for health-conscious travelers seeking the best in tasty food on-the-go.

The growth strategy looks solid, and should prove a viable investment vehicle for shareholders in this Boston Market creator-run outfit that won ARN’s Best New Airport Concession for concept in 2009. UFood also continues to generate outstanding feedback from customers who enjoy the attractively-priced and healthy fare.

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