Earlier today, OurPet’s Company
(OTCQX: OPCO) announced a new strategic partnership with Aplix IP Holdings
Corp., a leading Japan-based software and solutions provider, designed to help
the company enhance the bond between pets and humans through the development of
innovative new products fueled by smart technology.
According to the American Pet
Products Association, there are approximately 85.5 million domesticated cats
and 77.8 million domesticated dogs in the United States, and owners are
spending more than ever on their furry family members. Over the past 20 years,
the U.S. pet industry has grown from $16 billion to over $60 billion, and
additional, sustained growth appears to be on the horizon. OurPet’s is aware of
this growth, and the company’s goal, through its partnership with Aplix, is to
employ technology related to Bluetooth and Wi-Fi to develop products that
improve the relationship between pets and pet owners by providing harmonious,
healthy experiences for the animal.
“We literally searched the world
for the strategic partner who shares the same passion as we do and would
closely work with us to bring these ideas to reality,” Dr. Steve Tsengas, chief
executive officer of OurPet’s, stated in the news release. “We’re fortunate to
have found what we were looking for in Aplix of Japan, a world leader in
Bluetooth and Wi-Fi design, development and manufacture of related components.”
Moving forward, Aplix will work
with OurPet’s to help the company advance development of its innovative product
line, which targets unmet needs in the expansive pet supply industry. The two
partners have already invested “extensive resources” toward the development of
new products that implement smart technology, according to Tsengas, and
additional collaborations resulting from this strategic partnership are
expected to contribute to the development of marketable breakthroughs on a
forward path toward commercialization.
OurPet’s has a long history of
driving innovation in the pet industry, beginning with its launch in 1995. The
company’s intellectual property portfolio currently includes more than 160
issued or pending patents – including proven products such as the Big Dog
Feeder® elevated feeders, Play-N-Squeak® cat toys, and SmartScoop® automated
litter box. Today, more than 75 percent of OPCO’s revenue is derived from the
sale of its proprietary products. By partnering with Aplix, the company is
demonstrating a commitment to building on its history of innovation by driving
the evolution of the growing pet industry into the future.
“We have experienced rapid growth
in sales and profits by means of a simple strategy – listening to pet owners
and retailers and applying our extensive knowledge related to pet behavior,
geriatrics and nutrition and the extensive engineering technology/manufacturing,”
continued Tsengas. “We’re excited to see where this new strategic partnership
takes us.”
For more information, visit the
company’s website at www.ourpets.com
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