Friday, May 8, 2015

Pure Hospitality Solutions, Inc. (PNOW) Sharpens Focus on Becoming Central American-Caribbean Online Travel Hub

From its corporate headquarters in Las Vegas, Pure Hospitality Solutions has its sight set on becoming a Central American-Caribbean online travel hub. One of the most recent steps in achieving this goal was joining the National Tourism Center of Costa Rica, which gave Pure the immediate capability to deploy, market and expand the reach of its online travel agency (OTA), Oveedia, throughout the country.

Costa Rica is home to approximately 6,000 hotel lodging and vacation properties. As a member of the National Tourism Center, Pure now has networking access to more than 600 properties within Costa Rica’s Chamber of Commerce and the potential to connect with thousands more.

“We joined this organization, not only to show that we are a real and viable business that is growing quickly, but to facilitate national and international networking. We are building an OTA specifically for the Central American and Caribbean region and now have a powerful national ally who shares in part of our vision…,” Pure CEO Melvin Pereira stated in a recent news release.

Prior to this inclusion, as well as before the official launch of Pure’s OTA, Oveedia signed its first property, the Tango Mar Beachfront Boutique Hotel & Villa. The achievement represents Pure’s traction in the Central American-Caribbean region and begins the process of the company securing its market share of Latin America’s booming online travel industry, which is expected to reach $30 billion this year.

“Tango Mar has sparked a major movement for refuge on Oveedia’s travel hub for this region’s [Central American & Caribbean] underserved hoteliers like Tango Mar. Now that we officially have the first property exclusively under the Oveedia OTA, Pure’s initial order of business – in this instance – will be to introduce new travelers to the beauty of Tango Mar and all of its amazing amenities; including its private beach, golf course and much more. Next, will be to do the same for the rest of the region. So, work continues steadily to ensure a timely launch of Oveedia.”

Following the official launch of Oveedia, Pure plans to stand as a technology-based operation with little to no legacy debt, a valuation that the company predicts will exceed $40 million, and achieving its goal of being the Central American-Caribbean online travel hub.

For more information, visit www.purenow.solutions

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