Mobile Lads is engaged in the provision
of wide-area wireless transaction software for the consumer finance, web and
health payment processing sectors. Along its route to becoming a premier
wireless solutions organization, Mobile Lads is building its customer base
through the design and delivery of streamlined solutions while strategically
balancing its entrance into the online shopping market.
In terms of wireless transactions,
Mobile Lads’ product offerings are based on three core technologies that simplify
and secure wireless communications: xmVerify, xmBilling, and xmOne.
xmVerify is a real-time mobile
transaction security service that prevents credit card fraud by using one of
the best cryptographic services. xmBilling is a mobile platform that provides
customers with a convenient and secure way to review and authorize automatic
billing transactions, easing the challenges of automated and volume-based
billing; and the xmOne mobile platform provides an array of encrypted mobile
services, including top-up, payment processing, emergency notification and
marketing, ideal for students and higher education facilities.
In December 2014, Mobile Lads made a
move into the online shopping market when it announced its acquisition of the
next-gen mobile coupon app, CouBox. CouBox is a mobile software platform that
features a comprehensive coupon and incentive-driven content management system
that delivers consumer-centric incentives via a mobile application and website.
While the official launch of CouBox is
currently in the works, in March 2015 Mobile Lads began operating
Simbadeals.com, an online shopping solution with more than 400 blue chip
retailers offering more than 30 million products.
Through the Simbadeals platform, Mobile
Lads has partnered with numerous industry heavy weights like Walmart, Sears
Canada, Home Depot, Lowe’s, Macy’s, Starbucks, Ticketmaster, Newegg, Gap,
Swarovski, Canon, Banana Republic, Club Monaco, Roots and many others.
Simbadeals also has media partnerships with the Tribune, Globe & Mail,
Metro Newspapers Canada, Now Magazine, MTS Allstream, and more.
The broader goal for this acquisition
is, of course, to generate sales. Mobile Lads intends to drive traffic to
Simbadeals.com and convert traffic into sales, enjoying 4–15% on sales of merchandise
made through the website.
Mobile Lads’ initiatives are spearheaded
by a management team experienced in wireless channel communications, business
strategy and consumer analysis. The company’s corporate vision is to expand its
brand worldwide and enable innovative, wide-area communication solutions on a
global scale.
For more information, visit
www.mobilelads.com
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