Emerging growth technology company specializing in state-of-the-art interactive music products, Beamz Interactive, announced the launch of brand new commercial testing on national cable TV featuring well known and chart topping hip-hop artist, Flo Rida. The updated commercials are also set to appear on www.BeamzbyFlo.com, as well as on select internet channels.
The latest commercial testing features Flo Rida demonstrating the Beamz by Flo product line in a direct-to-consumer TV offer that allows viewers to directly purchase the engaging and interactive music device now available for shipment. The new commercials are expected to be accessible to millions of potential viewers, launching on networks such as VH1, MTV, Bounce, and Comedy Central. The debut is scheduled to start with a test program this weekend.
“We are excited to launch of our latest TV commercials featuring hip-hop star, Flo Rida,” stated CEO of Beamz Interactive, Charlie Mollo. “Beamz by Flo is an ideal product for this type of broad-based awareness campaign. Showcasing our product on networks such as MTV, VH1 and Comedy Central is a perfect way to reach our target audience of 18-35 year olds, including self-described music fans. We are looking forward to encouraging a new generation of music enthusiasts to experience the latest trend of interactive music technology in cities across America.”
With over a 100 million subscribers on VH1 and MTV alone, Beamz Interactive believes it is strategically targeting a great set of music entertainment networks in order to spread the word about Beamz by Flo. Additionally, management expects Bounce and Comedy Central to air the latest commercials for what is aimed to be an exciting launch on some of the most viewed networks currently on cable television. Beamz will make appropriate adjustments based on the results of the latest test programs in order to enhance its marketing and brand awareness initiatives before its final TV commercial debut, which is set to launch closer to the 2013 holiday season.
It is through the company’s partnership with Flo Rida that the “Beamz by Flo” product line features Flo Rida’s latest chart-topping hits. In addition, Flo Rida was named a Billboard Top 100 Artist for 2012 and is impressively the best-selling digital hip-hop artist on the globe, with over 600 million video views on YouTube. Flo Rida’s latest single is titled “Can’t Believe It” featuring another well known music artist, Pitbull and has been ranking high on the international iTunes hip-hop charts.
Shipments are currently available for the newest Beamz players. Beamz by Flo comes with the Beamz App, over 20 chart topping songs and the new exclusive Flo Rida song “Laser Light Show”.
To learn more, please visit www.thebeamz.com/newtvcommercial
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