Friday, December 2, 2011

Rackwise, Inc. (RACK) Flagship Data Center Infrastructure Management Platform to Embed Device-Level Intel Technology under New Agreement

Rackwise, developers of Data Center Infrastructure Management (DCIM) software platform RACKWISE®, reported execution of a key, multi-year software integration and license agreement for RACKWISE with tech sector giant Intel®. The agreement calls for integration of real-time data collection and device monitoring capability at the device level from Intel’s own DCM software, directly into RACKWISE to constitute a new powerhouse data aggregation and situational awareness solution offering a reporting envelope hitherto unseen in data center/IT infrastructure management.

Bombshell news for RACK, whose RACKWISE platform is used in over 150 different top companies worldwide (Adobe, GE and FedEx to name but a few) and already prized for its comprehensive tracking, management, planning, optimization, cost analysis and other efficiency-related abilities. Teaming up with an industry superstar like Intel, to embed their winning technology into RACKWISE, will not only allow RACK to present the market with an unprecedented software solution, driving never before seen levels of real-time granularity in data monitoring, but to offer that reporting tool with the brand force of the well-recognized Intel.

Power and thermal monitoring, improved failure analysis capabilities, rigorous analytical tools at every level (from device, through rack and to the entire floor) offers unprecedented drill-down and rigorousness in real-time analytics; RACKWISE with embedded Intel technology is a very attractive platform for IT infrastructure and data center managers.

CEO of RACK, Guy Archbold, extolled the device-level data aggregation capabilities of the combined solution, explaining how RACK’s own revolutionary asset visualization, modeling, and analytics functions fit hand-in-glove with the Intel technology. The operational efficiencies possible under this new platform will be immediately and readily perceptible to data center/IT infrastructure managers throughout the industry. As professionals flock to the new platform for its state-of-the-art toolset, they will also discover its countless other efficiency benefits and the agreement should have significant long term impact for RACK.

Director of Data Center Solutions at Intel, Jeff Klaus, explained the clarity of vision this new platform represents for management, showcasing the situational awareness and environment transparency created by the fusion of RACK and Intel technology into a single, comprehensive management/optimization offering. Being able to rapidly assay energy usage and thermal data at the device level, within the incredible visualization, reporting and analysis environment of RACKWISE, gives front line data center personnel the kind of intelligent access to and control over virtual/physical assets long sought after within the industry as a whole.

Maximizing the cost effectiveness of critical IT infrastructure just became a whole lot easier.

Senior VP of Product Development at RACK, Doug MacRae, concluded by characterizing the new fusion of technology as the surest way for end markets to maximize financial savings and was extremely pleased by this announcement centered on the Company’s flagship product.

For more information about the agreement, or to stay up to date the latest developments at Rackwise, Inc., please visit the Company’s website at: www.RackWise.com

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