Single Touch Systems, Inc. today announced that they had signed an agreement with NextGen Management LLC to utilize NextGen’s network in a way that will allow a new method of mobile communication in the doctor-patient relationship, as well as delivering branded content.
Single Touch Systems is a mobile communications provider that is focused on letting marketers reach consumers on multiple internet-connected devices. The company works with businesses, advertisers and brands that want to connect with new and existing consumers using their patented technologies.
By combining Single Touch’s marketing technology with NextGen’s network – consisting of over 50,000 doctors that provide care to more than 11 million patients – Single Touch will be able to push messaging to an entirely new area of data users. The service, launching under the brand name Doctor’s Communication Services, or DCS, will serve a variety of functions.
DCS will facilitate communication between doctors and patients in the form of scheduling appointments and issuing appointment reminders. The service will also allow for issuing vouchers and coupons, medication compliance distribution notices and new product launches from manufacturers. The new service promises to let medical care providers distribute quality medical care in the most cost-effective manner available.
“Single Touch’s partnership with NextGen builds upon our considerable success in the vibrant health care arena,” said James Orsini, Chief Executive Officer of Single Touch Systems. “We have chosen to focus on this sector because the application of our technologies aligns so well with the communications needs of today’s health care practitioners, product manufacturers and service providers. In our partnership with NextGen, our technology is perfectly suited for supporting physician-driven patient contact. I’m very confident that NextGen’s latest offering will provide a better and richer patient experience. Making Single Touch’s messaging gateway available to NextGen’s network of doctors and participating pharmaceutical companies will help them reach patients with the critical information they need, when and where patients want. For Single Touch, this is a unique and exciting opportunity to become an integral part of the life-long health and wellness practices of millions of people.”
Exra Hanz, Marketing Director of NextGen, said, “Our new partnership with Single Touch Systems will allow us to help doctors and their support staff address many of the most challenging communications in the doctor-patient relationship. Through Single Touch’s efficient mobile media solutions, NextGen Management will certainly reinforce its brand’s standing as the Physician’s Digital Trusted Space.”
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