Yesterday, global asset management and social commerce solutions provider Northcore Technologies Inc., made a joint announcement with Discount This Holdings Inc. marking the launch of the Discount This social commerce destination.
The initial public release of the Discount This Group Purchase Platform was September 14th, 2011. A select group of members had the opportunity to use the product and gain access to the first wave of exclusive deals prior to the broader roll out. The product focuses on the underserved, high net worth male demographic, a fresh choice for both customers and vendors.
Discount This’ incorporation of novel technology and methodologies differentiates it within its market. It is the only offering to extend viral discount accelerants and Northcore’s proprietary Dutch Auction to the consumer. This ensures that clients are encouraged and incented to bring their social network “into the deal.”
“We are excited to bring our unique vision of group buying to the market,” said Michael Smith, CEO Discount This. “We believe that the Discount This Social Commerce platform is a significant evolution of the existing models and I am optimistic that participants will share my enthusiasm.”
“The deployment of the Discount This social discounting platform comes at an important juncture for Northcore,” said Amit Monga, CEO of Northcore Technologies. “We are proud to bring our proven, enterprise level framework into the world of Social Commerce. Our partners at Discount This will benefit from the inclusion of the robust technology and proprietary IP that have become the hallmarks of our engagements.”
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