Monday, September 26, 2011

BeaconEquity.com: Brainy Brands (TBBC) Expands Efforts in Canada, Shareholders have Second Thought

The Brainy Brands Company (OTC: TBBC), a developer and marketer of an extensive library of early childhood learning products, has engaged New Leaf Media as a sales agency to expand its presence in Canada. The company said that the relationship will enable the two companies to test and refine the positioning of the Brainy Baby brand in Canada.

Brainy Brands is planning to develop a Canadian distribution capability. Carson Ashworth, vice president of Sales at Brainy Brands, said that the company is looking forward to working closely with New Leaf Media to expand its sales and marketing efforts in Canada.

Ashworth said that New Leaf Media will give the company the opportunity to showcase its products to schools and businesses in the early education space and that the company expects Brainy Baby become widely accepted among the Canadian consumers as the preferred choice of learning solution for their children.

Despite the positive development, Brainy Brands shares are down signficiantly in today’s trading. At last check, the penny stock was trading 11.43% lower at $0.31, with volume up from daily average of 95,222 to 1,111,773.

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