Elevate Inc., a wholly owned subsidiary of digital services provider Highland Business Services, yesterday announced its acquisition of Zipadi Technologies LLC.
The acquisition supports Elevate’s stated mission to revolutionize the way the world experiences ideas and information by integrating its network services with Zipadi’s software-as-a-service platform, which creates a rich interactive digital experiences across Web and mobile devices.
Elevate said the combination of the two companies will increase the value it delivers to subscribers, leveraged by Zipadi’s foundation for future product development.
“Elevate customers look to us for innovative solutions to enhance their digital lifestyle,” Wright Thurston, CEO of Elevate stated in the press release. “This acquisition is a game changer for both Elevate and our subscribers. We will enable consumers and businesses to maximize their digital lifestyle by providing engaging tools to enable them to create and consume digital content in a whole new way.”
The Zipadi acquisition will diversify Elevate’s business, as well as expand its addressable market by broadening its core product offering across several market segments. In addition, the integration of the two companies’ resources will strengthen the services Elevate currently offers to medium and enterprise business customers.
The deal also aligns with Zipadi’s plans for future growth and broader business goals.
“Our vision at Zipadi was to provide a framework of tools to allow everyday users to create engaging digital experiences across multiple platforms and devices,” Bryan Ferre, CEO of Zipadi stated. “Joining forces with Elevate will enable us to continue that vision and expand into new areas where our technology can change the game yet again.”
For more information visit www.highlandreferrals.com
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