Mobile Star Corp. had done a ton of leg work over the past few years to get their chance to wow consumers the next time they go shopping at a mall or seek enjoyment at a bar or amusement park. The company has developed a unique karaoke vending machine that enables anyone to record their own digital music CD using the song of their choice, and is now focused on capitalizing on their efforts.
The company recently completed a six month pilot of its personal karaoke booth in the New Rock City entertainment center in New York. The machine was used frequently, generating more than $300 a day on record days. Revenues collected during the pilot were greater than expected and indicated that the return on investment for an individual unit would be 6-9 months, which is well above the industry standard for a coin-operated vending machine.
Following the successful pilot, the company signed a preliminary distribution agreement with Apple Industries, one of North America’s premier manufacturers and distributors of coin-operated electronic entertainment with well-established marketing channels. Apple Industries currently operates a vast distribution network, placing products in shopping centers, amusement parks, theaters, casinos, restaurants, pubs, and various other tourist attractions.
“…We reasonably expect to distribute over 1,000 units in the first 12 months,” stated Allen Weisberg, President of Apple Industries. “Today there are over 40,000 bars nationwide with jukeboxes. We anticipate placing the Mobile Star in many of these locations in the coming years, in addition to other locations such as nationwide theater chains, etc.”
“The Mobile Star fits right into our lineup of machines that are innovative and fun, and bring owners a satisfying return on investment. With the growing national interest in karaoke, stemming from song contests like American Idol, we are confident that the Mobile Star will quickly become a market winner,” Weisberg added.
“The Mobile Star performed incredibly well during our recent pilot, producing over 60 recordings on a single-day,” said Danny Elbaz, CEO of Mobile Star Corp. “Such demand for the machine creates even greater return on investment potential for a vending booth owner than previously anticipated.”
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