New York-based
Infinite Group, Inc. (IGI) is committed to expanding in 2014.
For nearly three
decades, IGI has utilized all of its deep-rooted pull in the technology
industry to supply advanced security solutions and all-inclusive IT systems
that meet its customers’ cost-saving and productivity needs. For close to 30
years, IGI has been steadfast about providing the most highly developed
products to clients that range from small businesses with a few computers to
large organizations with thousands. Now, IGI is committing resources to
expanding its place within the managed IT services market, a space that is
expected to grow exponentially in the future.
There has been a
noticeable shift in the IT service and support model from spending to
outsourcing, and IGI is making moves to take advantage of this market
opportunity. To that effect, IGI’s latest business development activities have
focused on raising its profile in the investor and business communities.
For some time now,
IGI has endeavored to increase its presence in the small-to-medium sized
business, government and enterprise IT marketplace, and retaining a public
relations firm is vital to the success of its plan. An established public
relations firm can properly manage IGI’s strategic marketing communications and
public outreach. Better yet, one with a lot of experience in the high-tech
arena will add strategic vision and dynamic execution to IGI’s marketing
programs.
Similarly, IGI has
been interested in increasing its exposure to the investment community so it is
directing resources towards investment relations. IGI is looking for a
combination of different yet complementary marketing avenues (including social
media) that will transform into one dynamic approach to its investor outreach.
The company is especially interested in strategies that will use compelling
content about IGI and its industries to engage scores of different types of
investors.
For more
information, visit the company’s website at www.igius.com
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